Craft Beer Market Size (2023 - 2030)

The global craft beer market size is projected to reach USD 243.15 billion by 2030 from USD 104 billion in 2022. The market size is projected to grow with a CAGR of 11.2% throughout the forecast period.

Beer is the most popular alcoholic beverage across the world.  Craft beer is produced by a small, independent, and traditional brewer.  For producing craft beer, Malt is the key ingredient used. More than 60 brands of beer are available globally. 

Craft beer is collecting large sales than traditional beer owing to labors from local and foreign brewers enlarging their network and providing new brands with new tastes.

Market Drivers

• Rising number of bars, lounges and breweries

The consumers demand more for consuming craft beers at lounges, bars, and breweries which in turn escalate the market growth.

• Increasing population 

The consumption of craft beer is stimulating as population is increasing who are more addicted to alcohol, especially men. 

•  Raw material

Easy availability of raw material for producing beer like flavors, and particular ingredients drives the growth of the market globally.

• Purchasing alcohol online

The online sales of craft beer have seen a rise. The easy availability and delivery at home has enabled independents to run online stores of their own choice brands. 

• Advantages Lifestyle changes

People are more aware about the benefits associated with the consumption of craft beer consumption and also lifestyle changes drive the global craft beer market.

Market Restrains

• High Cost of the beer

Post-COVID, the cost of the beverages like beer has increased which hinders the craft beer market growth during the forecast period. 

• Affecting Health Issues

Excessive intake of alcohol causes damage to the brain and reduces the communication between the brain and the body.  Due to large intake of alcohol, more deaths are occurring and as peer WHO, 3.3 million deaths occurred annually. Moreover, 2/3rd of the men population accounted for deaths every year.

Strict regulations and high excise duties hinder the craft beer market growth.

CRAFT BEER MARKET REPORT COVERAGE

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Segment Analysis

The research report on global craft beer market has been segmented and sub-segmented based on distribution type, type, and age group.

Craft Beer Market - By Distribution Channel

• On-Trade
• Off-Trade

By distribution type, off-trade segment is leading the market with majority of the share throughout the forecast period.

Craft Beer Market - By Type

• Ales
• Lager
• Pilsner
• Others

By Type, Larger segment leads the craft beer market over the forecast period. The rising sales and growing number of novel product launch in the low-alcohol craft beer which surge the growth of the craft beer market. The above mentioned factors help in escalating the market growth in Europe. 

Craft Beer Market - By Age Group

• 21-35 Years Old
• 36-50 Years Old
• 51 Years and Above

Based on the age group, 21-35 years old segment is likely to lead the crafts beer market throughout the period. The segment growth owes to the people of this age are considered as millennial and they are termed as key consumers. 

Craft Beer Market - By Ingredients

• Water
• Yeast
• Grains
• Hops

Craft Beer Market - By Region

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East & Africa

Regionally, North America dominates the craft beer market with 38% and more share in terms of revenue. The market growth in the region is due to rising growth of brewers affecting the crafts beer market at a larger level. The United States and Canada are two major contributors in the crafts beer market. The U.S is leading the crafts beer market across the region. In the U.S., to grasp the attention of the consumers, 7,000 and more breweries are participating in the race to compete continuously. Canadian crafts beer market is expected to grow with highest CAGR rate during the forecast period.  In the U.S., beer is the highest alcoholic beverage and the market in this region is undergoing a change flourishing the growth of the market. In the U.S., the number of operating craft breweries increase continuously. 

European crafts beer market is the second largest region after North America. U.K., Germany, France, Spain, and Italy are the major contributors in the crafts beer market in Europe. A European beer manufacturer, AB InBev has launched golden Italian craft lager Lisa in the UK, in 2018.  The European region includes both regional as well as International players who play lead role for the growth of the craft beer market.  The demand for beers is increasing tremendously driving the crafts beer market.  The region has witnessed increase in consuming craft beer which escalates the market growth.  Germany, France, and UK have seen sales increase in the craft beer market. 

The crafts beer market in Asia-Pacific is expected to grow at a quick pace during the forecast period. China, India, and Japan are the major contributors in the crafts beer market. The Indian crafts beer market is expected to reach 43 million litres in 2022 from 0.15 million litres in 2014. China and India have witnessed quick growth owing to growing demand for beer with increasing disposable income among the consumers. 

The craft beer market in Latin America is the second fastest growing region after Asia-Pacific with highest CAGR rate. Brazil and Mexico responsible for craft beer market growth. Brazil is to lead the market with highest share over the forecast period.  Mexican craft beer market is the quickest growing in the region. 

Middle East & African craft beer market is anticipated to have sluggish growth rate during the forecast period.  UAE, Israel, Africa contribute major share in the craft beer market. 

Craft Beer Market Key Players

Major key players involved in the craft beer industry are Carlsberg Group, Oettinger Brewery, Diageo PLC, Heineken N.V., Erdinger Brewery, Anheuser-Busch InBev, Radeberger Brewery, Lasco Brewery, and BAVARIA N.V.

NOTABLE HAPPENINGS IN THE GLOBAL CRAFT BEER MARKET IN THE RECENT PAST

Launch

• On April 07, 2022, Bira91, brand of beer in India, is all set to launch bucket of new beers into the market.  The new launch of the beers is totally different from already existing ones in the market. 

Acquisition

• On February 02, 2022, London-based Brixton Brewery was obtained by Heineken. The acquisition has established a strong relation between the two companies and was benefited from multinational companies. 

Partnership

• On February 16, 2022, Carlsberg Marston’s Brewing Company partnered with glass bottle supplier to reduce the carbon composition of glass bottles by 90% for new bottles which were released into the market.

COVID-19 Impact on craft Beer Industry

With the sudden outbreak of novel coronavirus (COVID-19), the World Health Organization (WHO) declared pandemic. During the first quarter of 2022, lockdown was imposed for three months.  The sales of beverages like beer have come down due to the widespread of coronavirus and lockdown. As the COVID situations slightly came down, the crafts beer market is expected to track back its rising consuming levels and few restrictions were imposed on food and beverages market.  As the market is highly affected by the pandemic period, still the craft beer represents the segment growth of the beer brewing market.