North America Button Mushrooms Market Size (2024-2030)

North America's Button Mushrooms Market was valued at USD 5.22 billion in 2023 and is projected to reach a market size of USD 8.75 billion by the end of 2030. Over the forecast period of 2024-2030, the market is projected to grow at a CAGR of 7.65%.

Button Mushrooms, scientifically known as Agaricus bisporus, is a versatile, mildly flavored mushroom with a smooth, milky white color. It has been grown since the 17th century, primarily in Europe, and has become an important food around the world, appreciated for its flavor and adaptability. Today, the main producing countries include China, the USA, the Netherlands and Poland.

Key Market Insights:

From a market perspective, the demand for mushrooms is increasing due to consumers' increasing demand for healthy food and their consumption of a variety of foods. Advances in growing techniques such as agro-environmental management (CEA) are improving productivity year-round. Moreover, globalization has also promoted international trade. Mushrooms are valued for their low calories and good nutritional value, making them popular among vegetarians. They are known for their immune-supporting and cardiovascular benefits. Overall, business attitudes are showing an upward trend driven by culinary diversity and health benefits.

North America Button Mushrooms Market Drivers:

Heavy usage of Button Mushrooms in food drives the market forward.

The use of button mushrooms in food products drives market growth. The application considers the use of mushrooms in household and food products, both fresh and processed. These types of Mushrooms are low in cholesterol and fat and contain very small amounts of gluten and salt. These also contain important elements such as protein, vitamins, minerals, and selenium. That's why it is loved by sports enthusiasts and health-oriented consumers. Consumers want nutritious foods and beverages that contain natural nutrients. Food and beverage companies have developed mushroom products to capitalize on this trend.

The health benefits of taking Button Mushrooms accelerate the market growth.

Growing consumer awareness about the nutritional benefits of button mushrooms, including their low-calorie content, rich nutrient profile, and potential health benefits, such as immune support and heart health, is driving demand.

Culinary Versatility Accelerates the Market Growth.

Button Mushrooms are versatile and can be incorporated into many types of foods and dishes, including soups, salads, stir-fries, and pizza and pasta sauces, making them popular with consumers and artisans alike.

Increasing Consumer Spending drives the market forward.

Increasing consumer spending is playing a key role in moving the North American Button Mushroom industry forward. As disposable income increases, consumers increasingly want to buy good, healthy foods, including fresh produce such as Button Mushrooms. As purchasing power increases, consumers are eager to explore new cooking experiences and incorporate food products into their meals. Button mushrooms are known for their nutritional value and health benefits, making them an excellent choice for consumers looking for healthy and delicious products. This trend means increased demand for mushrooms in stores, including supermarkets, grocery stores, and specialty food stores. Additionally, food manufacturers such as restaurants and food stores have exploited consumers' preferences to include mushrooms in their menus, further strengthening the development of commercial pressure. More importantly, rising consumer spending is driving the demand for nutritious foods and healthy food options, thus resulting in the expansion of the North American Button Mushroom market.

Button Mushrooms Market Restraints and Challenges:

The volatility in the price may prove to be a challenge in the Market.

Button Mushroom prices fluctuate over time and are often affected by several factors, such as supply and demand, weather conditions, and economic fluctuations. These changes could affect the stability of the Mushroom industry, affecting both suppliers and consumers. For suppliers, sudden changes can disrupt production plans and profitability, while customers may face uncertainty about inventory and affordability. Global economic conditions, geopolitical tensions, and changes in consumer preferences can cause price fluctuations. Controlling price volatility requires suppliers to use risk management strategies such as diversifying pipelines, monitoring market conditions, and maintaining contracts with buyers. Additionally, consumers may seek alternatives or adjust their purchasing behavior in response to price changes in the chia seed market.

Maintaining quality and Standardization provides a challenge to market growth.

Maintaining consistency in quality and standardization of Button Mushrooms can be difficult due to differences between material and processing. Ensure batch-to-batch consistency and compatibility requirements, especially for companies sourcing from multiple suppliers or regions.

Sustainability and Environmental Impact restrains market growth.

The increasing demand for Button Mushrooms has led to concerns about their sustainability and environmental impact. Maintaining sustainable practices and supporting local communities are key challenges facing the Button Mushrooms industry.

Competition from Alternative Products restricts Market Growth.

One of the challenges facing the button mushroom industry is competition with other products and mushroom varieties. As people become healthier and experiment with their foods, they may turn to specialty mushrooms with different flavors and textures, such as shiitake, oyster, or portobello mushrooms. Additionally, plant-based products such as tofu or seitan may compete with mushrooms as meat substitutes in vegetarian and vegan dishes. This competition may impact the mushroom market and growth potential, especially in the segment where consumers seek variety and innovation in their food choices.

Button Mushrooms Market Opportunities:

The North American Button Mushroom market has many opportunities for growth and expansion. As people become more aware of the health benefits of eating button mushrooms, there is a huge opportunity to meet the growing demand for nutritious foods. These Mushrooms are low in calories but high in nutrients, causing health-conscious consumers to seek out the right ingredients. These trends are expected to move the market forward. There is also a lot of room for innovation and production in the button mushroom market. Manufacturers can diversify their appeal to appeal to the public by exploring value-added products such as button mushroom products, ready meals, meat substitutes, and food products. The culinary versatility of these mushrooms also opens the door to collaboration with the food industry. By incorporating button mushrooms into their menus, restaurants can cater to the preferences of vegetarians, vegans, and vegetarians, thus improving their products and leading to business growth. Additionally, as consumers become more concerned about sustainability, the demand for responsible and environmentally friendly products is increasing. Button Mushrooms, which are inherently sustainable and require minimal growth help with this need. Manufacturers can attract eco-friendly customers by highlighting their sustainability practices and environmental benefits. Overall, the North American mushroom industry has great opportunities driven by changing consumer preferences, culinary trends, and promotions. Manufacturers and exhibitors can take advantage of these opportunities to promote businesses in the region, develop new products, and meet the needs of consumers.

NORTH AMERICA BUTTON MUSHROOMS MARKET REPORT COVERAGE:

North America Button Mushrooms Market Segmentation:

North America Button Mushrooms Market Segmentation by Form:

• Fresh Button Mushrooms
• Processed Button Mushroom

In 2023, based on Form, Fresh Button Mushrooms are the dominant in the market and have more than 65% of the market share. Fresh Button mushrooms are loved by consumers for their natural flavor, texture, and versatility in cooking. It is sold at supermarkets, grocery stores, convenience stores, and specialty food stores. Fresh Button mushrooms are often used in many types of dishes, including salads, stir-fries, soups, sandwiches, and pasta.

The dominance of fresh button mushrooms in the North American market reflects consumer preferences for fresh produce, quality produce, and the culinary versatility of this form. However, the processed segment continues to grow as companies innovate to meet changing customer needs for flexibility and sustainability.

North America Button Mushrooms Market Segmentation by Application:

• Food Processing Industry
• Retail
• Food Services
• Others

In 2023, based on Application, Retail accounts for the 55% share of the North American market. Fresh Button mushrooms are widely available at supermarkets, grocery stores, convenience stores, and specialty food stores. Consumers love fresh mushrooms for their natural flavor, texture, and versatility in cooking, making them an excellent choice for home cooking and meal preparation.

North America Button Mushrooms Market Segmentation: Country Analysis:

• USA
• Canada
• Mexico

In 2023, based on Country, the USA has the largest button mushroom market in North America with more than 45% of the share. Button Mushroom consumption is quite high in the country due to its large population and diversity of culinary preferences. Button mushrooms are widely available in supermarkets, grocery stores, and food manufacturers across the country. The U.S. economy is also focused on health and wellness, influencing consumers' preferences for fresh, nutritious foods.

Canada is another important market for North American Button Mushrooms. Similar to the United States, Canada has a large population interested in healthy eating and diverse cuisine. Button mushrooms are commonly eaten in a variety of dishes across Canada and are readily available at grocery stores and food manufacturers across the country.

Mexico also contributes to the North American mushroom industry, although to a lesser extent compared to the United States and Canada. The Mexican market has its specific preferences and culinary habits that influence the use of button mushrooms.

COVID-19 Impact Analysis on the North America Button Mushrooms Market:

The COVID-19 pandemic had a major impact on the North American Button Mushroom industry, presenting both challenges and opportunities. At the beginning of the epidemic, closures, and restrictions did not affect the market, but rather the production, distribution, and sales of mushrooms. As a result, farmers face problems in harvesting and selling their crops, resulting in increased waste and economic losses. Additionally, changes in consumer diets that include eating out at restaurants and more cooking at home have also changed the pattern of demand for mushrooms. While grocery sales decreased as restaurants closed and fewer people dined out, grocery sales increased as consumers stocked up on fresh produce for home cooking.

But the pandemic also presents an opportunity for the Button Mushroom industry to evolve and adapt. Growers and distributors are implementing safety measures to ensure continuity of operations and meet higher hygiene standards. In addition, the increased importance given to health and nutrition during the pandemic and the emphasis on the importance of fresh foods such as button mushrooms cause an increase in demand in stores. Looking ahead, the North American mushroom industry will need to rebound as the economy recovers and consumer confidence returns, but it must continue to adapt to changing business and consumer preferences in a post-pandemic era.

Latest Trends/ Developments:

By monitoring the North American Button Mushroom industry, some new trends and innovations have emerged that are brightening the industry's landscape. First, the industry focuses on sustainability and good environmental practices. Growers are increasingly using permaculture techniques, such as using recycled materials for substrate materials and using energy-saving technologies in mushroom farms.

Secondly, consumer demand for organic and local button mushrooms is increasing. Consumers are becoming more aware of the environmental and health benefits of organic products, increasing the reputation of organic button mushrooms in the market. It also coincides with choosing local mushrooms, increasing support for local businesses, and reducing the carbon footprint associated with food transportation.

Another trend emerging is the popularity of button mushroom supplements. Manufacturers are innovating with new technologies and products to bring more mushroom products to market. These include ready-to-eat mushroom foods, mushroom powders for smoothies and drinks, and mushroom sauces and foods.

Overall, these trends and developments reflect changing consumer preferences, technological advances, and sustainable development shaping the North American Button Mushroom industry.

Key Players:

1. Monterey Mushrooms Inc.
2. Phillips Mushroom Farms
3. Bluff City Fungi
4. Giorgio Fresh Co.
5. Highline Mushrooms
6. Yukon Mushroom Farm
7. To-Jo Mushrooms
8. South Mill Mushrooms Sales, Inc.
9. Primordia Mushroom Farm
10. Kitchen Pride Mushroom Farms

• In March 2024, Monterey Mushrooms has taken a step forward to enhance the recyclability of its packaging by incorporating near-infrared (NIR) sortable material in its rPET tills.