India Connected Car Market Size (2022 – 2030)

According to estimates, the India Connected Car market would be worth USD 9.8 bn in 2022 and USD 32.5 bn in 2030, growing at a 22.2% CAGR.

Government mandates surrounding linked technology in passenger cars and the expansion of connected features supplied by automakers in economy models are two of the main development drivers. During the projection period, India's connected cars are anticipated to have the largest and fastest-growing embedded form factor. The rise in the demand for navigation and entertainment services in India is one of the major factors driving the embedded form market. Additionally, the government has begun putting connected services mandates into effect. For instance, the AIS-140 mandate from the Indian government requires linked features for public transportation vehicles. The mandate, which became legislated and in effect, is anticipated to play a significant role in the upcoming years' integration of connected technologies into passenger cars. This work has been done to create an intelligent transportation system (ITS), which is a crucial component of a smart city. Governmental activities and laws would therefore be the segment driving the embedded form.

MARKET DRIVERS

Increasing demand for cellular technology is driving growth in India Connected Car Market

The cellular market is estimated to experience exponential growth in the near future due to the rise in linked features supplied by automakers in budget models and government regulations requiring connected technology in passenger cars. Additionally, the progressive expansion of these features in buses, trucks, and LCVs has boosted this segment's growth throughout the course of the projection period.

Demand for sensor technology is driving growth in India Connected Car Market

During the projected period, the sensor sector is anticipated to rule the connected car market in India. OEMs and Tier I suppliers are producing smart antennas to meet the demand of connected car services as a result of the growing measures taken by various governments to establish an intelligent transportation system. As the car's eyes, sensors scan the space in front, behind, and to its sides while also providing crucial information for the control console.

MARKET RESTRAINTS

Low awareness about India Connected Car is restraining growth in India Connected Car Market

During the projection period, India's connected cars are anticipated to have the largest and fastest-growing embedded form factor. The rise in the demand for navigation and entertainment services in India is one of the major factors driving the embedded form market. Additionally, the government has begun putting connected services mandates into effect. For instance, the AIS-140 mandate from the Indian government requires linked features for public transportation vehicles. The mandate, which became legislated and in effect in April 2018, is anticipated to play a significant role in the upcoming years' integration of connected technologies into passenger cars. This work has been done to create an intelligent transportation system (ITS), which is a crucial component of a smart city. Governmental activities and laws would therefore be the segment driving the embedded form.

Lack of Infrastructure is restraining growth in India Connected Car Market

Lack of supporting infrastructure and a lack of common platforms is two of the main barriers to growth in the connected automobile sector in India. Security threats and data breaches have significantly increased. This element can to some extent make it difficult for the market to expand.

Market Segmantation

India Connected Car market segmentation – By Application:

1. Driver Assistance
2. Telematics
3. Infotainment
4. Other Application Types

In terms of application, India Connected Car market is divided into Diver Assistance, Telematics, Infotainment, and Other Application Types. According to estimates, the embedded connected car solution will dominate the connected car industry in India. However, the embedded form is currently dealing with numerous difficulties. Most consumers are hesitant to spend more money on embedded connected car technologies. These clients choose to use their smartphones to meet their in-car connectivity needs. These difficulties would persist in the near future. Long-term expansion of integrated connected automobile solutions can be linked to a number of disruptive reasons, including governmental regulations, shifting pricing structures, and a rise in cloud-based services.

India Connected Car market segmentation – By Connectivity:

1. V2Vehicle
2. V2Infrastructure
3. V2Pedestrain

In terms of Connectivity, India Connected Car market is divided into V2Vehicle, V2Infrastructure, and V2Pedestrain. The connected automobile market in India is anticipated to increase over the course of the forecast period, from an estimated. Government mandates surrounding linked technology in passenger cars and the expansion of connected features supplied by automakers in economy models are two of the main development drivers.

India Connected Car market segmentation – By Vehicle Type:

1. Passenger Cars
2. Commercial Vehicle

Connected services for public transportation were legislated by the Indian government and went into force in April 2018. In the near future, it's conceivable that the government will make these services mandatory for cars and other vehicles. The demand for embedded connected automotive solutions will be fuelled by regulations like those requiring GPS tracking and SOS services. It is anticipated that telecom firms' adjustments to the pricing models of solutions like shared data plans, split billing, and reprogrammable SIMs will lower the overall cost of data plans for end consumers.

India Connected Car market in India

The connected automobile market in India is predicted to be dominated by the cellular segment. The cellular market is estimated to experience exponential growth in the near future due to the rise in linked features supplied by automakers in budget models and government regulations requiring connected technology in passenger cars. Additionally, the progressive expansion of these features in buses, trucks, and LCVs has boosted this segment's growth throughout the course of the projection period.

India Connected Car market segmentation – By Company

1. Bosch
2. Harman
3. Denso
4. NXP
5. Garmin
6. UNO Minda
7. Delphi are some of the prominent participants in the connected car market in India

An in-depth analysis of the major market suppliers is covered in the report's last chapter. A number of elements, including the creation of new products, R&D expenditures, business strategies, product revenue, and organic and inorganic growth, are taken into consideration when evaluating market players. Additionally, it has been noted that start-ups are growing across the nation. These firms provide cutting-edge technical and ground-breaking technologies that potentially improve the state of the car industry today. These firms may also disrupt the game by offering connected automobile services at an affordable price. In order to provide connected automobile technology in the India market, some OEMs have partnered with Indian entrepreneurs. For instance, Tata Motors has collaborated with numerous start-ups, including TruckEasy, to bring connected cars with cutting-edge engineering features to India's roads. 

NOTABLE HAPPENINGS IN THE INDIA CONNECTED CAR MARKET IN THE RECENT PAST:

1. In January 2020, the ZS Connected Car, the first electric internet SUV in India, was introduced by Morris Garages Motor India. It has a 340-kilometer range on a single charge. Five stars were given to the ZS Connected Car during the Euro NCAP crash tests.
2. In 2023, KIA Seltos was introduced by Kia Motors India. It has UVO connected car technology, which offers features like AI voice command, stolen vehicle tracking, auto collision notification, SOS-emergency assistance, remote engine start and stops, remotely operated air purifier, geofence, time fence, speed, and valet information. It also has remote engine start and stops. In the upcoming year, KIA will compete with other electric linked cars in India after launching the electric Seltos in the South Korean market.

COVID-19 Impact:

COVID-19 had a deep impact on the India Connected Car market. According to estimates, the embedded connected car solution will dominate the connected car industry in India. However, the embedded form is currently dealing with numerous difficulties. Most consumers are hesitant to spend more money on embedded connected car technologies. These clients choose to use their smartphones to meet their in-car connectivity needs. These difficulties would persist in the near future. Long-term expansion of integrated connected automobile solutions can be linked to a number of disruptive reasons, including governmental regulations, shifting pricing structures, and a rise in cloud-based services. Connected services for public transportation were legislated by the Indian government and went into force. In the near future, it's conceivable that the government will make these services mandatory for cars and other vehicles. The demand for embedded connected automotive solutions will be fuelled by regulations like those requiring GPS tracking and SOS services. It is anticipated that telecom firms' adjustments to the pricing models of solutions like shared data plans, split billing, and reprogrammable SIMs will lower the overall cost of data plans for end consumers