Global Smart Pet Water Fountain Market  Size (2023 - 2030)

In 2023, the Global Smart Pet Water Fountain Market was valued at USD 5.78 billion and is projected to reach a market size of USD 7.61 billion by 2030. Over the forecast period of 2024-2030, the market is projected to grow at a CAGR of 4%.

Market Overview: 

People around the world have now more pets than ever before. According to a survey report by the American Pet Products Association in 2020, 67% of households in the U.S. own a pet, about 84.9 million homes. Among them, cats and dogs are the most popular animals and contribute to about 80% of all pets. A similar pattern can be observed all over the world. On average, one in four households owns a dog worldwide and about one-third of households globally own a cat. Since both cats and dogs prefer fresh flowing water. A source of fresh running water can inspire pets to drink more water. And drinking a certain amount of water daily plays an important role in pets’ long-term health, especially cats. As a result, a pet water fountain is crucial to households having cats or dogs as pets. Despite that, we cannot guarantee water quality when we are not at home for several days. When the water has not been changed or has been polluted somehow by the pet, they can be unwilling to drink the water from the fountain. To overcome this situation, smart water fountains came into existence. The goal of a smart pet water fountain is that it can monitor the water quality and automatically replace water when it is polluted. Sensors are present in the fountain to measure the water quality such as temperature, pH value, turbidity, and hardness of the water. These values will be collected, calculated, and shown to the user in terms of ratings such as “Good”, “Average” and “Bad”. It has surfaced as a well-received pet product and has procured traction among pet lovers of all regions. The main driving force for the popularity is perhaps the pace at which e-commerce sales have been made around the world. Manufacturer companies generally use plastics and steel. However, the demand for ceramics has also garnered heat in emerging and established pet economies. The consumer groups have acknowledged the affordability and accessibility of smart pet water fountain products in global e-commerce channels. Pet sentiment marketing policies and strategies have also helped propel the growth of the smart pet water fountain market globally.  

COVID-19 Impact on the Smart Pet Water Fountain Market: 

The COVID-19 outbreak began in Wuhan (China) in December 2019, and since then, it has stretched out around the globe at a very rapid pace. China, Italy, Iran, Spain, the Republic of Korea, France, Germany, and the US are among the worst-hit countries in terms of the number of positive cases and reported deaths. The COVID-19 outbreak had severely affected economies and industries in various countries due to lockdowns and business shutdowns. It had a remarkable impact on the Trade and Industry sector as well disrupting several demand-supply chains. Since many governments imposed stringent lockdowns across various regions of the world and restricted movements, the majority of the people stayed at home and the demand for the smart pet water fountain fell, thereby slowing down the market growth during the time.  

Market Drivers: 

Changing lifestyle and consumer pattern is boosting the market growth of smart pet water fountain: 

The growingly hectic lifestyle has generated remarkable pressure on pet owners to take out time for their pets. Ensuring ample availability of pure drinking water is available to the pets is the key to hydration. This has propelled the market growth for smart pet water fountains. The risk of contamination of drinking water is also driving the demand for the market.  

Increasing urbanization along with the disposable income among the middle-class population is bolstering the market growth: 

With a rise in the population, rapidly increasing urbanization, improvement in standards of living, and growing disposable income among the middle-class population, the amount of household spending has also increased, driving the demand for smart applications to keep up with the changing market dynamics. Therefore, the smart pet water fountain market has also seen a rapid rise in demand owing to its features that are high on aesthetics and an amalgamation of better functionality with health benefits. 

The increasing popularity of Online Sales Channel systems is bolstering the market growth: 

Businesses are now starting to explore untapped online opportunities to increase their sales efficiency, taking advantage of the market dynamics. A variety of pet water fountains have squeezed into various e-commerce channels such as Amazon, and others. In emerging economies, the growth has primarily come from the increased demand for low-cost products gathering popularity. The shift in business methodologies and strategies is opening new opportunities for several key players in the market to take over, contributing largely to the growth of the smart pet water fountain market. 

The growing pet culture across the globe is boosting its demand in the market: 

The increasing love for pets among people, especially the growing attraction of millennials towards them is the major driving force boosting the demand for the smart pet water fountain. Also, the escalating pet sentiment marketing has raised the revenue potential in the market.  

Market Restraints: 

The water storage capacity is limiting the growth of the market: 

The size of the water fountain restricts and limits its capacity. Due to its size, it cannot store a lot of water and cannot be used for several days or multiple pets. The key players in the market have identified this drawback and are investing in the research and development areas to advance and evolve the product for better consumer satisfaction.  

SMART PET WATER FOUNTAIN MARKET REPORT COVERAGE:

This research report on the Smart Pet Water Fountain Market has been segmented and sub-segmented based on Type, Application, Material, Sales Channel, Region, and Key Companies. 

Smart Pet Water Fountain Market – By Type. 

• Battery 
• USB 

Based on the type, the Smart Pet Water Fountain Market has been segmented into two categories – Battery and USB.  

The battery-operated smart water fountain segment holds the majority revenue share of almost 46%.  

The USB-operated smart water fountain is a growing segment and is followed by the battery segment.  

Smart Pet Water Fountain Market – By Application. 

• Cat 
• Dog 

Based on the application, the Smart Pet Water Fountain Market has been segmented into two categories – Cats and Dogs. 

The cat segment dominates the market and is anticipated to retain its position during the forecast period, as cats are more popular than dogs in almost all countries globally.  

Smart Pet Water Fountain Market – By Material. 

• Plastic 
• Ceramic and Stoneware 
• Steel 

Based on the material used, the Smart Pet Water Fountain Market has been segmented into three categories – Plastic, Ceramic and Stoneware, and Steel. 

The sales of plastic-based pet water fountains are surging due to their lower price ranges compared to other available options in the market.  

The ceramic and stoneware-based pet water fountains have gained the highest sales among consumers. Ceramic fountains also add aesthetic essence, due to which their demand is growing. 

Smart Pet Water Fountain Market – By Sales Channel. 

• Pet Supply Stores 
• Supermarkets and Hypermarkets 
• Online Sales Channel 

Based on the sales channel, the Smart Pet Water Fountain Market has been segmented into three categories – Pet Supply Stores, Supermarkets and Hypermarkets, and Online mode.  

Online e-commerce mode has proliferated the broadening of the pet water fountain market in the past decade. With the growth of online sales channels, the global pet water fountain market is estimated to witness a CAGR of around 6% during the outlook period. 

Smart Pet Water Fountain Market – By Region. 

• North America 
• Europe 
• Asia-Pacific 
• South America 
• Middle-East and Africa 

Based on the region, the Smart Pet Water Fountain Market has been segmented into five major regions– North America, Europe, Asia-Pacific, South America, Middle-East, and Africa. 

The smart pet water fountain market has emerged in various key developed economies like North America and Europe, dominating the global market. The thriving demand in China and ASEAN countries is also estimated to flourish the smart pet water fountain market in the upcoming years. Both West and South Asia have observed a rapid growth in pet adoption rate which has resulted in the increased number of consumers in these regions. In recent years, ASEAN countries have been attracting pet owners to products that offer convenience to them in pet care. Asia-Pacific is a region with vast opportunities in the global smart pet water fountain market. East Asia is estimated to rise at a rapid pace during the assessment period. 

Among the key regions in the pet water fountain market, the demand has thrived remarkably in Europe and North America. This rise in emerging economies has led several manufacturers to expand their businesses in these regions. Some have also established warehouses in China to produce comparatively cost-effective products and strengthen their presence in these regions. 

Smart Pet Water Fountain Market – By Companies. 

1. PETKIT 
2. PETONEER 
3. Radio Systems Corporation 
4. Rolf C. Hagen 
5. Doskocil Manufacturing Company 

Several key players in the smart pet water fountain market are presenting their strengths in huge annual trade shows such as the Global Pet Expo, and others.