Salt-based Natural Food Preservatives Market Size (2024 – 2030)

The Salt-based Natural Food Preservatives Market was valued at USD 0.8 billion in 2023 and is projected to reach a market size of USD 1.26 billion by the end of 2030. Over the forecast period of 2024-2030, the market is estimated to grow at a CAGR of 6.7%.     

Salt has been utilized as a food safety aid since ancient times. While salt aids preserve food by reducing water content and disrupting microbial cells, it takes very high salt concentrations (around 10% or more) to ignore bacterial growth—much higher than what is seen in most foods you eat. Beef jerky, pickles, and smoked salmon are just a few instances of foods that are preserved using salt. While it can hold them fresher longer, it doesn't entirely rule out the possibility they can lead to food poisoning. This article goes over how salt is added to keep food fresh, including the varieties of foods that are commonly preserved this way. Salt pulls water out of food and dehydrates it. All living things need water and cannot develop without it—including bacteria that can lead to food poisoning. For instance, in butter, salt draws water out and leaves fat behind, which prevents butter from spoiling.

Natural preservatives are substances that are found in nature and can prevent products from spoiling too soon without heading through artificial processing or synthesis. They are utilized by manufacturers to extend the shelf life of their products, lower the leverage of spoilage, and maintain aroma. After all, the items must endure the shipping procedure and may spend some time idling in a shop or warehouse before a customer purchases them. In natural cosmetics brands, such as makeup and moisturizers natural preservatives are famous. These items are frequently found in foods that are meant to be bottled, such as peanut butter and jelly. Most of these formulas must go through a preservative efficacy test (PET), also known as a “challenge test,” to be approved for consumption. This procedure fills products with microorganisms to mimic natural contamination. The product is manufactured for sale if the preservative is successful in getting rid of these microorganisms.

Key Market Insights:

• Conventional food preservatives hold the dominant revenue share of 67.9% in 2023. Conventional food preservatives are utilized alone or in conjugation with other preservation methods. Conventional preservatives mostly involve antioxidants that work as oxygen absorbers or antimicrobial preservatives that are detrimental to the growth of fungi or bacteria.

• The development of the clean-label food preservatives market can be directed to the shifting consumer focus toward trusted and better-understood ingredients. The food industry is quickly adopting clean-label preservatives that aid in meeting the requirements of food formulators, trying to cope with the demand of a label-conscious consumer base

• Rosemary extract is a key natural preservative in North American and European countries. The Asia Pacific witnessed exponential demand for edible oil. This can be directed to its typical applications in the pickling of poultry and seafood, vegetables, and cooking purposes. Edible oil has a major market share among natural preservative types as it is used in large volumes for pickling and in the making of food.

Salt-based Natural Food Preservatives Market Drivers:

Increasing Preference for Organic Food is Fueling Market Growth.

Many people are becoming aware about their health, which is stimulating the need for chemical-free and organic food products in the market. Additionally, increasing concerns about environmental sustainability are also encouraging manufacturers to include various natural preservatives thus developing market growth opportunities.

Altering dietary habits and growing inclination towards Plant-based Preservatives are Driving Demand for Salt-based Natural Food Preservatives Contriibuting to Market Growth.

Currently, there are some noticeable changes in the dietary habits of the majority of consumers. They are inclined to consume preservatives that are vegan. Beverage makers are taking moves to implement the approach of better-for-you that comprises the use of multiple ingredients to gain the attention of a larger number of health-conscious consumers. Therefore, a development in the production of natural food preservatives is observed.   

Salt-based Natural Food Preservatives Market Restraints and Challenges:

Natural Food Preservatives are expensive Restraining Market Growth.

There are certain restrictions concerning the increased cost of natural food preservatives in comparison to synthetic food preservatives that are detrimentally impacting market expansion. Small manufacturers are not able to afford the expensive making process, thereby limiting expansion opportunities.

Salt-based Natural Food Preservatives Market Opportunities:

Growing number of nuclear families

The increasing number of nuclear families is expected to promote the consumption of various types of RTE (ready to eat) food products that require less preparation as well as cooking time. Additionally, natural food preservatives are also used as flavor enhancers and gelling agents in various beverages and confectionary products that are further expected to boost their sales worldwide.

Growing awareness towards animal welfare

Start-ups are continuously adopting modern technologies to improve the quality of natural food preservatives. The majority of people are becoming conscious of animal welfare, which is escalating the demand for salt-based or plant-based preservatives. Additionally, evolving dietary choices of various consumers are also projected to open up lucrative offers for new entrants over the future years. Further, these new players are also utilizing certain natural ingredients to attract a wider base of environmentally-conscious people.

SALT-BASED NATURAL FOOD PRESERVATIVES MARKET REPORT COVERAGE:

Salt-based Natural Food Preservatives Market Segmentation - By Function

• Antioxidants

• Antimicrobial

• Others

Based on Function, the market is segmented into Antioxidants, Antimicrobial, and Others. The antibacterial segment constitutes about 3/5 of the global market for natural food preservatives. The use of chemically generated antimicrobials in place of natural antimicrobials holds assurance for assuaging consumer issues about the security of their food supply.

Salt-based Natural Food Preservatives Market Segmentation - By Application

• Bakery

• Beverages

• Dairy

• Fruits and Vegetables

• Sea Food, Meat, and Poultry

• Others

Based on Application, the market is segmented into Bakery, Beverages, Dairy, Fruits and vegetables, Sea Food, Meat, Poultry, and Others. The biggest share belongs to the Sea Food, Meat, and Poultry industry. People’s disposable income or purchasing power is rising as globalization is prevailing and international trade is developing. Resultantly, consumers’ purchasing patterns are altering and more people can afford such purchases. However, because meat has a lesser shelf life, preservatives must be applied. Because of the industry’s development in the Asia Pacific region, the beverage segment is expected to experience the fastest growth during the forecast period.

Salt-based Natural Food Preservatives Market Segmentation - By Region

• North America

• Asia-Pacific

• Europe

• South America

• Middle East and Africa

Based on Geography, the Salt-based Natural Food Preservatives Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. The market in North America is being propelled by a rise in the product’s applications in the United States, Canada, and Mexico. It is estimated that established bakeries and rising processed meat consumption will push market expansion. The population’s heavy dependency on prepared foods and the high disposable income that goes along with it can also be blamed for the market’s expansion. However, it is expected that Asia Pacific will grow the fastest overall. This strengthening is the result of increasing western influence in Asian nations such as China, India, and Indonesia, among others. Furthermore, the demand is further helped by the rising population and busy lifestyles.

COVID-19 Impact Analysis on the Salt-based Natural Food Preservatives Market:

The COVID-19 pandemic has adversely impacted the market for natural food preservatives. Natural food preservative manufacturing and distribution have been affected by disruptions in the global supply chain, workforce shortages, and restrictions on travel and trade. Moreover, during the pandemic, consumer preferences changed toward vital commodities, leading to a decline in demand for some food products, especially those constituting natural preservatives.

Latest Trends:

The natural food preservatives industry is expanding widely, owing to rising consumer demand for clean-label and nutritious foods. Synthetic preservatives are being ruled out as people become more health conscious and worried about the chemicals in their food. Natural preservatives, such as antioxidants, antimicrobials, and essential oils, are receiving popularity due to their perceived safety and efficacy. Moreover, food safety laws are getting more severe, supporting the utilization of natural preservatives.

Key Players:

1. Cargill, Inc.,

2. DuPont de Nemours

3. Kemin Industries

4. Hawkins Watts Limited

5. Galactic S.A

6. Merck KGaA

7. BASF SE

8. Kerry Group Plc.

9. Archer Daniels Midland Company

10. Handary S.A.

Recent Developments

• In September 2022, a global leader in natural ingredients, Solvay wielded a strategic move and expanded and prolonged the range of one of its most popular and flagship product, Rhovanil Natural CW, with three other new and natural flavor ingredients: Rhovanil Natural Delica, Alta, and Sublima. With the introduction of these new products, the Group will enable the Food and Beverage sector to cost-effectively shift to natural and go with the growing consumer expectations for safer, healthier, tastier, and more natural products.