Powdered Quillaia Extracts Market Size (2024 – 2030)

The Global powdered Quillaia extract market was valued at USD 387.28 million and is projected to reach a market size of USD 476.31 million by the end of 2030. Over the forecast period of 2024-2030, the market is projected to grow at a CAGR of 3%.

In the past, quillaia was primarily used in the food & beverage industry as an emulsifier, since there was limited awareness regarding the benefits of quillaia extracts in the market. Moreover, sourcing quillaia was difficult due to low availability and less knowledge regarding the places where it is found. However, increased research and development in plant-based ingredients increased the applicability of quillaia extract to other sectors such as agriculture, healthcare, pharmaceuticals, nutraceuticals, strong beverages, and other industries. Moreover, increasing trends in veganism in recent times are a key contributor to the growth of powdered quillaia extract in the market. Additionally, consumers shifted their preferences towards herbal supplements and medicines that posed zero harm to the health as well as the environment. The future holds positive for the powdered quillaia extracts market with increasing trends in sustainable sourcing and production of food and beverages in the market.

Key Market Insights:

The prevalence of respiratory illnesses such as COPD, bronchitis, and others can be cured by the intake of quillaia extract and hence has increased demand in the healthcare and pharmaceutical sectors. According to the CDC (Center for Disease Control and Prevention), 4.6% of adults have been diagnosed with COPD (Chronic Obstructive Pulmonary Disease) in the year 2022.

According to studies, fast food brands such as KFC, Pizza Hut, and Taco Bells have removed 70% of the artificial flavors, 78% of artificial colors, and 97% of hydrogenated oils from their menu by the year 2020.

According to WHO, 88% of the estimated countries use traditional medicine, which includes herbal medicines, acupuncture, yoga, indigenous therapies, and others.

According to a survey conducted by Assocham, nearly 78% of adolescents consume at least one of the dietary supplements such as pills, energy drinks, high-protein powder, and others.

Powdered Quillaia Extracts Market Drivers:

Increasing consumer demand for natural ingredients and food products has boosted the demand for powdered quillaia extracts in the market.

Consumers have shifted their demand towards food products prepared using natural ingredients, after understanding the ill impact of synthetic chemicals and artificial colors and flavors on health. Moreover, this has increased the usage of powdered quillaia extracts in major food items such as confectionery and bakery products that require a high amount of flavoring and coloring agents. Therefore, manufacturers of many companies have started the production of food products using plant-based ingredients and without preservatives. Additionally, trends in veganism among consumers have increased the demand for powdered quillaia extract as toppings and dressing in side dishes and salads. Moreover, functional food companies have been increasingly using quillaia in health supplements, trail mixes, shakes, and others for increased health benefits.

Environmental concerns drive the demand for powdered quillaia extract in the market.

Synthetic chemicals have led to the deterioration of the environment, as they are released in increased amounts during the production and manufacturing process of various extracts for food products. Moreover, the major benefit of using natural extracts is that they require minimal processing and are highly biodegradable in nature. In addition, government regulations in many countries have made it mandatory for manufacturers to produce products using sustainably sourced ingredients that are ingredients that do not pose harm to the environment. In addition, trends in green and clean labeling in the food and beverage sector have increased consumer demand for powdered quillaia extract-based products in the market.

Powdered Quillaia Extracts Market Restraints and Challenges:

Expensive cost natural ingredients-based products can deter the demand for powdered quillaia extract in the market. Food products sourced from natural ingredients require careful sourcing and processing, and quillaia being available in specific locations leads to a scarce supply of quillaia extract in the market, leading to an increase in the final price of the product for consumers.

Limited consumer awareness regarding the benefits of quillaia and quillaia-based products in the market can lead to a decline in demand for powdered quillaia extract in the market.

Powdered Quillaia Extracts Market Opportunities:

The market for powdered quillaia extracts is witnessing an upward trend in the market with increasing demand for natural food products by consumers. Moreover, increased demand for herbal medicine to treat respiratory illness and improve metabolism activity has increased the usage of powdered quillaia extract in various herbal supplements, medicines, and functional beverages. Moreover, the powdered concentration offers controlled usage of quillaia extract, as consumers can use the amount required for consumption and store the remaining for future usage, thus minimizing wastage.

POWDERED QUILLAIA EXTRACTS MARKET REPORT COVERAGE:

In 2022, based on market segmentation by end-user industry, food & beverage occupied the highest share of about 32% in the market. Powdered quillaia extracts find increased application in the food and beverage industry, as it is added to various cuisines to stabilize the taste and composition of ingredients in food products. Moreover, it is also used as an emulsifying agent and gives a good texture and visual appeal to many food items. In addition, it finds increased demand from the confectionary and bakery industry for creating emulsions in chocolates, cakes, pastries, and other products. Additionally, the growing demand for alcoholic beverages has increased the demand for powdered quillaia extract as a foaming agent. These include the use of powdered quillaia extracts in beers and other beverages for adding froth and enhancing the visual appeal of these drinks.

The healthcare & pharmaceutical segment is the fastest-growing segment during the forecast period. Powdered extracts of quillaia are widely used in medicinal formulations due to their easy solubility with other ingredients and health benefits such as reducing cholesterol levels, asthma, bronchitis, and others. Moreover, growing trends in herbal medicines have increased the usage of quillaia extract in organic medicines, as consumers increasingly demand organic medicines and natural supplements that do not have any side effects on their physical health and benefit them from various nutrients.

Powdered Quillaia Extracts Market Segmentation: By End-User Industry

• Cosmetic & Personal Care

• Food & Beverage

• Healthcare & Pharmaceutical

• Agriculture

• Others

Powdered Quillaia Extracts Market Segmentation: By Packaging Type

• Plastic Jars

• Pouches

• Containers

• Others

In 2022, based on market segmentation by packaging type, pouches occupied the highest share of about 30% in the market. Pouches particularly resealable pouches reduce product wastage and maintain the freshness of the product when not in use. Moreover, it allows consumers to use it in required quantities and seal the pouch for future usage. In addition, many companies sell green-labeled pouches of powdered quillaia extracts, as it provides increased information related to the product to consumers, thus increasing brand transparency.

Plastic jars are the fastest-growing segment during the forecast period. Plastic jars offer increased freshness and protection to the powdered quillaia extract from the outside environment. Moreover, similar to pouches plastic jars too, enable controlled usage of quillaia extract in functional beverages such as protein shakes and energy drinks.

Powdered Quillaia Extracts Market Segmentation: By Distribution Channel

• Online

• Offline

In 2022, based on market segmentation by distribution channel, the offline segment occupied the highest share of about 40% in the market. The offline channels include retail stores, supermarkets/hypermarkets, pharmacies, specialty stores, nutraceutical stores, natural and herbal supplements stores, and others that offer various types of powdered quillaia extract products in the market. Moreover, consumers’ mindset to purchase natural products from physical stores and fear of receiving the wrong product or low-quality product online is contributing to the demand for powdered quillaia extracts from offline channels.

The online segment is the fastest-growing segment during the forecast period. The online segment comprises e-commerce platforms, specialty websites, nutraceuticals, and online pharmaceuticals websites, that offer various quillaia products to customers delivered at their doorsteps. Moreover, online shopping provides the benefit of product and price comparison with other brands, access to premium products, and access to authentic and natural products from various geographic locations to customers, thus increasing the demand for online shopping of powdered quillaia extract in the market.

Powdered Quillaia Extracts Market Segmentation: Regional Analysis

• North America

• Europe

• Asia-Pacific

• South America

• Middle-East & Africa

In 2022, based on market segmentation by region, North America occupied the highest share of about 29.5% in the market. Increasing demand for natural extract-based supplements for weight management and increased demand for flavored food and alcoholic beverages has contributed to the demand for powdered quillaia extracts in the region.

Asia-Pacific registered the fastest growth during the forecast period. Increasing demand for powdered quillaia extracts from the healthcare sector such as for drug formulations and rising demand for natural emulsifiers from the food sector has contributed to the demand for powdered quillaia extracts in the region.

COVID-19 Impact Analysis on the Powdered Quillaia Extracts Market

The pandemic had a significant impact on the powdered quillaia extract market. The market witnessed increased demand from the healthcare sector for increased usage in drug formulations due to their major health benefits to the respiratory system. However, the closure of the food & beverage industry, which was a major consumer of powdered quillaia extracts, declined the demand for it in the market. In addition, sourcing and transportation difficulties due to transportation restrictions during the pandemic led to a slowdown in the production and distribution of powdered quillaia extract in the market. However, increased health and fitness awareness during the pandemic led to an increase in demand for functional food and beverages, containing powdered quillaia extract from e-commerce platforms during the latter half of the pandemic.

Key Players:

1. Honghao Herb

2. Garudaint International

3. Naturex

4. Ataman Chemicals

5. BuildASoil

6. Undersun Biomedtech

7. Adam Food Ingredients

8. Parchem Fine & Specialty Chemicals

9. Baja Yucca Company