MQTT Market Size (2025-2030)

The MQTT (message queueing telemetry transport) Market was valued at $3.25 billion and is projected to reach a market size of $7.03 billion by the end of 2030. Over the forecast period of 2025-2030, the market is projected to grow at a CAGR of 16.6%

MQTT (Message Queuing Telemetry Transport) is quickly becoming a go-to protocol in the world of connected devices. It handles the growing communication needs of today’s IoT setups without being too bulky. With its simple publish/subscribe model, it allows easy data sharing between sensors, gateways, and cloud services, which makes it great for real-time uses like smart homes, factory automation, and managing vehicle fleets. As businesses look for reliable and power-efficient ways to communicate, MQTT’s straightforward design—like small message sizes and keeping client sessions active—makes it a good match for devices that may not always have a stable internet connection. It also supports different Quality of Service (QoS) levels and retains messages, which is crucial for situations where every piece of data matters and needs to arrive on time. The growth of cloud services and edge computing has helped MQTT find its way into more projects, while add-ons like Sparkplug B make it even more flexible for industrial applications. On the security front, there have been upgrades like TLS encryption and better authentication methods, which address safety concerns and help MQTT become a solid solution for both IT and operational technology settings. With plenty of support from brokers, gateways, software development kits, and open-source tools, MQTT is ready to play a key role in shaping the future of IoT applications. It provides a solid and flexible foundation for the next wave of connected technology.

Key Market Insights:

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 Investors showed a lot of interest in silver, with physical holdings in ETFs hitting over 800 million ounces, which is a 22% increase compared to the previous year. This demand helped balance out some tightness in supply.

 Gold also saw a rise, with ETF holdings surpassing 100 million ounces. This was mostly thanks to very low real interest rates and strong government spending after COVID, indicating that many investors are turning to precious metals for protection.

 By 2024, industrial silver demand reached a record high of 700 million ounces, up 7% from the year before. This marked the fourth consecutive year where supply fell short of demand, emphasizing the ongoing imbalance in the silver market.

 Overall, global silver demand grew by about 38% from 2020 to 2022, reaching 1.242 billion ounces. For industrial purposes, usage was up by 5%, and the demand for jewelry surged by a staggering 80% in 2022.

MQTT (message queueing telemetry transport) Market Key Drivers:

Surging IoT & IIoT Deployments (Connected Device Explosion).

The rise of connected devices is pretty staggering, with the number expected to hit around 17 billion by the end of 2024. This boom means we need communication standards that are not only simple but also efficient. One of the standout players here is MQTT. It’s designed to handle a lot of data while keeping things lightweight, thanks to its publish-and-subscribe system. Because of this, it’s being used across a bunch of different sectors, from fitness trackers to industrial sensor setups, which is a big part of why it's gaining popularity in the market.

Edge-to-Cloud & Interoperability Needs.

Now, when we talk about blending cloud analytics with edge processing, MQTT really shows its strengths. It allows for reliable messaging even when the network isn’t super stable, making it easy to fit into different systems. Over 80% of IIoT platforms now support MQTT, which is great for making everything work together smoothly and simplifies how data moves between edge devices and the cloud. This feature makes a strong case for rolling out IoT systems more quickly since it cuts down on the complications.

Security, Standardization, and Ecosystem Maturity.

Security is another big issue. MQTT has come a long way and is now recognized as a standard through OASIS and ISO. It includes features like TLS for security, along with authentication, and quality of service options. About 55% of companies using industrial IoT solutions see MQTT as a key part of their strategy, noting how secure and dependable it is. Plus, with a variety of broker tools and software development kits available that aren't tied to any one provider, businesses are finding it easier to implement MQTT without getting stuck with one vendor. This maturity in the ecosystem is definitely a plus for companies looking to adopt IoT solutions.

MQTT (message queueing telemetry transport) Market Restraints and Challenges:

Dealing with Security, Scalability, and Interoperability Issues.

Even though MQTT has its benefits, it comes with some real challenges. One big issue is security, which isn’t built in; it relies on outside measures like TLS, authentication, and authorization. If these aren’t set up correctly, it can lead to serious problems like data theft or service interruptions. Another challenge is the single broker setup, which can limit how many devices can connect at once. If too many devices link up, it can slow things down or even lead to failures, unless you use clustering or load balancing.  Also, keeping messages reliable and making sure they stick around needs careful management of Quality of Service (QoS) and broker settings. If you get it wrong, you risk losing data or facing delays. While MQTT is lightweight, the limits on payload size and format mean developers often must create their ways to parse or compress data, which can complicate things. Interoperability is another pain point, as different versions of the protocol and how brokers are set up can cause problems when connecting different devices. Lastly, the setup and management process can be tricky. It includes stuff like integrating certificate authorities, designing topic hierarchies, setting authorization policies, and debugging over lots of devices, which often requires special skills and tools. Tackling these issues means having a solid architecture, smart broker features, strong security measures, and good tools to make the most of MQTT at a larger scale.

MQTT (message queueing telemetry transport) Market Opportunities:

MQTT's Role in IoT Change. 

With the way IoT is changing, MQTT stands to gain a lot from the growth of edge computing and AI. Its ability to send messages back and forth quickly and support the latest version, MQTT 5, makes it great for using lightweight AI and real-time control right at the edge of the network. It's not just for industrial use; this protocol's low power needs and ability to work with different devices open doors in smart homes, healthcare, transportation, and more. As smart cities and other digital projects get more funding, MQTT can become a key standard for managing traffic, energy, and environmental systems. Plus, it’s flexible enough to connect with major platforms like Kafka, Kubernetes, and serverless systems, making it easier to handle multiple cloud services and messaging across different networks. All these trends show that MQTT is becoming an important part of next-gen smart systems.

MQTT MARKET REPORT COVERAGE:

MQTT (message queueing telemetry transport) Market Segmentation:

MQTT Market Segmentation: By Protocol Type

• MQTT
• CoAP
• HTTP/HTTPS
• Zigbee, Z-Wave, LoRaWAN, AMQP, etc.

In situations where speed is crucial, CoAP (Constrained Application Protocol) usually beats MQTT when using UDP. CoAP has smaller packet sizes and less overhead, completing transactions in about 0.114 ms. Meanwhile, MQTT's best route takes around 0.054 ms but relies on TCP, which adds overhead. For quick, one-time messages and low-energy environments, CoAP is often the better choice.

 Still, MQTT leads to large IoT systems. Its lightweight setup and reliable connections support many devices simultaneously, going up to millions of clients. Being an OASIS/ISO standard and having good support from brokers and cloud platforms makes MQTT a popular option in both industrial and consumer IoT markets.

MQTT Market Segmentation: By Application / End-use Vertical

• Smart Home & Building Automation
• Industrial Automation & Manufacturing
• Healthcare
• Transportation & Logistics
• Agriculture
• Energy & Utilities
• Commercial & Government

The transportation sector is rapidly adopting MQTT, mainly because it's vital for connected vehicles and V2X applications. Big players like BMW use it for real-time data, maintenance, fleet management, and software updates, thanks to its quick response and reliable connections. It's predicted that by 2022, over 50% of new cars will feature MQTT for connectivity. Its ability to work well with spotty mobile networks means MQTT is becoming a key player in automotive systems and smart transport globally.

 While automotive is on the rise, industrial automation still leads to MQTT usage. About 50% of IIoT users have adopted MQTT to eliminate data silos and support Industry 4.0 changes. Its lightweight design allows for smooth data transfer from factories to the cloud, which helps with maintenance, optimization, tracking, and remote operations. Many industrial systems integrate MQTT for better consistency and compatibility, cementing its role in vital industrial IoT setups.

MQTT Market Segmentation: By Network Connectivity Type

• Cellular (2G/3G/4G/5G)
• Wi‑Fi
• Bluetooth
• LPWAN (LoRaWAN)
• Ethernet
• Satellite, Zigbee, Z‑Wave

Ethernet and high-speed cellular options like LTE-M, NB-IoT, and 5G RedCap provide low latency and high data rates for MQTT uses. Ethernet can reach up to 10 Gbps, making it great for industrial or heavy data applications. For wireless, 5G RedCap offers speeds up to 150 Mbps and latency under 100 ms, while LTE-M and NB-IoT support broader coverage with decent speeds around 250 kbps and long battery life. These options make MQTT messaging quick and reliable for critical tasks.

 Wi-Fi, particularly Wi-Fi 6/6E/7, leads with about 31% of IoT connections due to existing setups and high data rates of up to 200 Mbps in real-world use. Bluetooth Low Energy has a 25% share, perfect for short-range and low-power MQTT situations like wearables. LPWAN technologies like LoRaWAN and NB-IoT are becoming popular for low-data, long-range needs, handling thousands of sensors over 10 km. All these wireless networks support the growth of MQTT in consumer, industrial, and infrastructure settings.

MQTT Market Segmentation: By Deployment Model

• On‑Premises
• Cloud‑Based
• Hybrid

Cloud-based MQTT solutions, especially serverless ones, are taking off. For example, EMQX Cloud lets you set up a broker in just 5 seconds and offers features like auto-scaling and pay-as-you-go pricing, which makes it very attractive. These managed cloud brokers eliminate the need for infrastructure, allowing businesses to launch MQTT services quickly and focus on their main apps without heavy operations involvement.

 While cloud services are growing fast, the hybrid model is still the go-to for many users. This combines on-premises control for security and low latency with the agility of the cloud. It helps organizations manage compliance, performance, and accessibility. Hybrid setups keep vital data local while connecting to the cloud for analytics and scaling, making them the top choice for companies looking for reliability and flexibility.

MQTT Market Segmentation: By Component / Offering

• Hardware
• Software & Middleware
• Services

The software and middleware part, which includes MQTT brokers, edge middleware, libraries, SDKs, and cloud services, is growing quickly. This growth comes from more companies connecting edge and cloud, using AI/ML, and needing advanced features like message routing, Quality of Service (QoS), protocol bridging, and better security. Organizations are putting money into this area to create IoT solutions that are flexible and scalable. The demand is also increasing because managing complex setups like MQTT-to-Kafka proxies and containerized broker clusters is becoming crucial, along with the rise of SaaS/PaaS options that simplify infrastructure.

 When it comes to revenue and importance, the services side—like consulting, system integration, and support—leads in the MQTT space. As businesses' IoT projects get more critical and complicated, they depend more on expert services for things like designing topic hierarchies, setting up certificate authentication, and testing performance. Tailored integration with IT and OT systems and meeting regulatory and cybersecurity standards strengthen the role of services in helping with successful MQTT adoption.

MQTT Market Segmentation: By Region

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East and Africa

In North America, MQTT is popular, making up around 38% of the global usage. This is mainly because of advancements in industrial automation, smart infrastructure, and innovative IoT projects in the U.S. and Canada. Europe comes next with about 28%, thanks to standard industrial systems, smart city initiatives, and secure data projects. The Asia-Pacific region has a solid 20%, fueled by quick smart city developments and industrial IoT growth, especially in China, Japan, and India. Latin America is smaller, sitting at around 5%, but the market is growing, particularly in IoT applications for agriculture, logistics, and city systems. Lastly, the Middle East and Africa make up about 9%, driven by energy projects, urban tech, and new digital infrastructure.

COVID-19 Impact Analysis on the MQTT (message queueing telemetry transport) Market:

The pandemic really pushed companies to jump on the IoT and MQTT bandwagon. By early 2021, around 77% of businesses had at least one IoT project underway, and 84% sped up their IoT plans because of COVID-19. MQTT became a go-to protocol since it’s lightweight and works well even with spotty networks, making it great for smart manufacturing, healthcare, transportation, and building systems. A solid 84% of companies said IoT was key to keeping things running smoothly. This boost in projects led to a greater interest in MQTT brokers and integration services, which helped spread its use in smart cities and remote infrastructure. Companies moved from just testing ideas to actually rolling out full-on deployments, focusing on security and scalability, making MQTT a key player in creating reliable systems that can handle remote operations.

Trends/Developments:

In May 2025, NOVUS launched FieldLogger with MQTT support for easy data logging and monitoring in telemetry apps.

In February 2025, HiveMQ rolled out HiveMQ Pulse, a platform that provides real-time data insights across various MQTT setups.

In April 2025, ThingsBoard updated TBMQ to version 2.1.0, adding a new Integration Executor service that helps route MQTT messages to HTTP, Kafka, or other brokers.

In December 2024, HiveMQ celebrated 25 years of MQTT and shared its 2024 Year-in-Review, showcasing scalable edge-to-cloud solutions and more community certifications.

In October 2024, ThingsBoard released TBMQ version 2.0.0, which included MQTT 5 improvements like subscription identifiers and better authentication.

In July 2024, Cedalo launched Pro Mosquitto 2.9, enhancing security and monitoring in its MQTT broker setup.

In April 2024, Microsoft started a public preview for MQTT's Last Will and Testament feature and bidirectional communication with Azure Event Grid, making messaging more durable.

In January 2024, HiveMQ joined the Open Industry 4.0 Alliance and got SOC 2 Type 1 compliance, boosting MQTT’s reputation in industrial settings.

Key Players:

1. HiveMQ
2. EMQX (formerly EMQ X)
3. Eclipse Mosquitto
4. VerneMQ
5. RabbitMQ
6. ActiveMQ
7. Solace PubSub+
8. Cedalo Pro Mosquito
9. EBMuzz (Bevywise MQTT Broker)
10. EMITTER (emitter.io)