Edible Gold Market Size (2022 – 2030)

The Edible Gold Market was valued at USD 0.84 billion in 2021 and is projected to reach USD 1.2 billion by 2030. The market is anticipated to expand at a CAGR of 4.6% over the forecast period. The industry is being propelled by the rising demand for gold in the cosmetics, food, and beverages industry.

INDUSTRY OVERVIEW

Edible gold leaf is a type of food-safe gold that is used as a decorative element. Cakes, pastries, and beverages are transformed into opulent-appearing culinary works of art using edible gold, imitating the renowned French haute cuisine. Several parts of Asia, Africa, and Europe started utilising edible gold as a component in their food at least 5,000 years ago. Depending on the location and time, edible gold was believed to have purifying, reviving, or healing effects. Others only thought that meals prepared with edible gold belonged in opulent dining halls.

Food decorations may be made with edible gold leaf, a type of gold product. Given that it doesn't integrate into the body, gold is referred to as being "biologically inert." Both sheets and flakes are available, and it is mostly utilised in the creation of sweets. Even though it is one of the costliest delicacies in the world, the sheets and flakes are still reasonably priced given that they are made of actual gold. As lower forms of the material include imperfections, it is crucial to purchase high-quality gold leaf. Food is adorned with edible gold leaves to add a glitzy touch. The flakes give chocolates and cupcakes a gold sheen on top, while more affluent bartenders commonly use them to add floating gold flecks to alcoholic beverages. The edible gold is offered in two forms: transfer leaf and loose-leaf. For adorning sweets and truffles, the loose-leaf should be torn into little pieces. When covering a large surface, like a cake, fully with gold, transfer leaf is ideal. Edible gold leaf has expanded beyond the sweet side of the menu to include fast food establishments, despite its traditional use to adorn sweets. The utilisation of edible gold sheets can be difficult and sensitive. Because they are so thin, the sheets of gold will blow away if grabbed by even a small air current because they are easily torn and can wrinkle (including your breath).

COVD-19 IMPACT ON THE EDIBLE GOLD MARKET

The pandemic situation has led to a complete shutdown of various operations in the world. Many key industries are under the threat of a downfall in their sales. The food and beverage industry has a slight downfall in its sales owing to the complete lockdown of various countries. This has negatively impacted the confectionery market, as people are opting to buy only essential products such as instant food, baked goods, convenience food, snacks, and other packed products. Confectionery products being leisure food products are expected to have low sales due to the COVID-19 outbreak. Numerous businesses have been severely impacted by the coronavirus pandemic, and the confectionary industry has been seen to expand slowly at this time. Due to the pandemic's severe effects on consumption, worldwide commerce, production, and manufacturing, the confectionery business has been severely impacted. Additionally, a decline in household earnings may result in a decline in the consumption of confectionery items which has eventually affected the edible gold market since they are widely consumed by the food and beverage industry. The demand for sweets across the world has been adversely affected by all of these reasons as well as the closing of hotels, restaurants, and workplaces.

MARKET DRIVERS: 

The inherent health benefits of edible gold are likely to fuel the market growth

Since ancient times, gold has been utilised in dentistry, medicine, and as a component in culinary decorations. Even in Ayurveda, mixing gold dust with a variety of herbs and spices is said to increase cognitive function and improve wellness. For instance, Ayurvedic medications have always included Swarna Bhasna. According to science, gold is stable and has potential health benefits and as a result, is likely to positively influence market development.

The use of edible gold in confectionary items is acting as a market driver market for edible

gold leaf has increased significantly as a result of factors such as its expanded use in beverages, food, cosmetics, and other products. Additionally, people throughout the world are driving the industry by demanding increasingly fancy-looking confections like chocolate, brownies, cookies, and other sweet sweets. Alcoholic drinks may also contain gold leaves to give them a glittering appearance.

The rising awareness about the negative impact of synthetic cosmetic products are also created growth opportunities for the edible gold market

Edible gold is included in the making of cosmetic products. Due to growing awareness about the negative impacts of synthetic goods, natural cosmetics are becoming more and more popular throughout the world, which is projected to increase demand for the edible gold leaf as a functional element.

MARKET RESTRAINTS:

Some harmful effects of edible gold likely to hamper the market growth

Gold has been used in medicines for a very long time. It is typically combined with other chemicals and minerals to reduce inflammation and improve general health. However, if administered directly, gold nanoparticles can influence cell membranes and may be harmful to someone who has a metal hypersensitivity. Given the size of the gold nanoparticles, they can get through cell membranes and cause harm when edible gold is consumed in beverages, desserts, or delicacies.

The edible gold is hard to handle that increases the chances of wastage

It might be tricky and delicate to use edible gold sheets. The sheets of gold are so thin that even a slight air circulation will cause them to blow away since they are easily ripped and can wrinkle (including your breath). If the skin is contacted, the edible gold leaf will likewise adhere and become useless. Thus, the chance of edible gold being unused is very high and is, therefore, negatively influencing the market growth.

Edible Gold Market Report Coverage:

This research report on the Edible Gold Market has been segmented and sub-segmented based on Type, By Application and By Region.

EDIBLE GOLD MARKET – BY TYPE

• Purity less than 95%
• Purity 95%-97%
• Purity greater or equal to 97%

Based on type, the edible gold market is segmented into Purity Below 95%, Purity 95%-97%, and Purity Greater than or equal to97%. In 2021, the category of edible gold leaf with a purity below 95% held the biggest market share, followed by that with a purity between 95% and 97 per cent. Due to its high price and restricted supply, the purity more than or equal to 97 per cent segment only accounted for a minor portion of the edible gold leaf market globally in 2021.

EDIBLE GOLD MARKET - BY APPLICATION

• Food
• Drinks
• Cosmetics
• Others

Based on type, the edible gold market is segmented into Food, Drinks, Cosmetics and Others. Among these, the food segment accounted for a major share in 2021. 24K gold leaf is edible, so they are widely used as a food decoration. Edible gold leaves are used to decorate bakery, cake, dessert, pastry, cookie, and cupcakes with gold leaf, and it is used to add a touch of luxury to the dining table. The cosmetics industry is also a major proponent of market growth. Gold Leaf sheets have been used in beauty routines for a long time. Gold leaf has been used by beauticians as an anti-ageing and anti-wrinkle agent for a long time after triturating gold sheets into powder and mixing them with daily skincare or makeup emulsion essence

EDIBLE GOLD MARKET - BY REGION

• North America
• Europe
• The Asia Pacific
• Latin America
• The Middle East
• Africa

By region, the Edible Gold Market is grouped into North America, Europe, Asia Pacific, Latin America, The Middle East and Africa. Due to its huge population and high levels of disposable income, which are driving demand for upscale goods like food items with edible gold leaves, North America had a dominating position in the worldwide edible gold leaf market in 2021 with a share of over 40%. Due to its vast population and growing demand from customers ready to spend on luxury goods like food items with edible gold leaves, Europe was another important market, accounting for over 30% of the total income earned by this business in 2021. As consumers become more aware of the health advantages of eating foods containing edible gold leaves and have more discretionary income, they will spend more money on these items, making the Asia Pacific one of the areas with the quickest growth throughout the projected period.

EDIBLE GOLD MARKET - BY COMPANIES

Some of the major players operating in the Edible Gold Market include:

•   CORNUCAUPIA
•   DELAFéE
•   EASY LEAF PRODUCTS
•   HORIKIN
•   LYMM WRIGHTS
•   MANETTI
•   NORIS
•   SILVER STAR
•   THE GOLD LEAF COMPANY
•   WANDB GOLD LEAF

NOTABLE HAPPENING IN THE EDIBLE GOLD MARKET

PRODUCT LAUNCH- Popeyes Fried Chicken offered champagne-battered, gold-flaked chicken wings to commemorate the inauguration of its 3,000th location in 2018, and an Australian restaurant offered a gigantic cheeseburger with a gold leaf bun.