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Do-It-Yourself (DIY) Tools Market Research Report – Segmentation by Product Type (Hand Tools, Power Tools, Decorating Tools); By Application (DIY Stores, Specialty Stores, Furniture Stores, Online Platforms); By End-User (Individual Users, Professional Users, Industrial Users); By Distribution Channel (Online Retail, Offline Retail); and Region - Size, Share, Growth Analysis | Forecast (2025– 2030)

Do-It-Yourself (DIY) Tools Market Size (2025-2030)

The Do-It-Yourself (DIY) Tools Market was valued at $790.13 billion in 2024 and is projected to reach a market size of $1,081.02 billion by the end of 2030. Over the forecast period of 2025-2030, the market is projected to grow at a CAGR of 6.47%. 

Do-It-Yourself (DIY) Tools Market

DIY, or do-it-yourself, is all about tackling home projects on your own instead of calling in the pros. This movement took off after World War II when more people started owning homes and TV shows about home improvement became popular. As life got busier, folks wanted quicker and easier ways to shop for their DIY needs. To meet that demand, many big DIY brands jumped into online sales, allowing customers to pick up their supplies or have them delivered without hassle. For instance, Walmart saw its online sales jump by about 20-25% after it launched its e-commerce site in 2018. This shift means people can find DIY tools and materials more easily, blending online shopping with traditional retail. Plus, advancements in technology are making DIY tools smarter and more user-friendly. With changing consumer habits and the push for convenience, the DIY tools market is evolving and staying fresh.

Key Market Insights:

E-commerce is changing the DIY tools market, with more than 40% of people in North America and Europe buying tools online now. Stores like Home Depot and Lowe’s have stepped up their online game by offering options like click-and-collect and home delivery to make things easier for busy DIYers.

 Smart tools that connect to the Internet are becoming popular too. About 30% of new DIY tools now come with features like digital connectivity. This lets users keep track of battery levels and maintenance needs on the go, making things more user-friendly.

 Sustainability is on everyone's mind these days. Around 25% of consumers are looking for eco-friendly and energy-efficient tools. In response, companies are rolling out products made from recycled stuff and promoting battery-powered tools that last longer, which fits into the bigger trend of being environmentally aware.

 Younger homeowners and hobbyists are also changing the scene, with Millennials and Gen Z making up about 35% of DIY tool buyers. They tend to prefer innovative and easy-to-use products and like to be engaged online, pushing brands to improve their tutorials, offer virtual help, and create DIY communities.

 DIY retailers are teaming up with tech companies to bring new solutions like augmented reality apps that help with project planning and step-by-step instructions. These partnerships have boosted customer engagement by 20% on digital platforms, showing that shoppers are hungry for more interactive and educational experiences.

 

 

Do-It-Yourself (DIY) Tools Market Key Drivers:

Digital DIY and E-commerce Growth.

These days, a ton of online tutorials, blogs, and social media sites are helping people feel more confident about doing their home projects. With easy-to-follow guides and videos, anyone can find the info they need to handle everything from simple fixes to bigger renovations. This has made home improvement more accessible, letting people of all skill levels get involved in sprucing up their spaces.

Tech Changes Making Tools Better.

New tech is changing the game when it comes to DIY tools. Cordless power tools with lithium-ion batteries are becoming super popular because they’re easy to carry around and use. You’ve also got brushless motors that last longer and work better, plus smart tools that connect to your devices, making them a hit with DIY fans.

Growing Focus on Green Practices.

Sustainability is a big deal in the DIY home improvement scene now, pushing brands to come up with more eco-friendly products. Companies are working on creating materials that are better for the planet, energy-efficient options, and items made from recycled materials. You can see this in things like building materials, paints, and garden supplies, where buyers are looking for greener choices.

Do-It-Yourself (DIY) Tools Market Restraints and Challenges:

Challenges in the DIY Tools Market.

The DIY tools market is growing, but it has some real challenges that keep people from fully engaging. A big issue is that many folks don’t feel confident in their skills or safety when it comes to DIY projects. This fear can hold them back from trying new things. In less populated areas, people also struggle to find a good variety of quality tools since shops are often far away, making it tough for them to get what they need. Plus, high import taxes and prices can make many tools too costly for those on a budget, which is discouraging, especially for newcomers. There’s also a lack of places where people can get hands-on training and practice, which limits their ability to build skills safely. All these factors point to a need for more awareness, affordable tool options, and community training programs to help people feel more supported in the DIY space.

Do-It-Yourself (DIY) Tools Market Opportunities:

Opportunities in the DIY Tools Market.

 The DIY tools market is set for growth thanks to changing consumer tastes and new tech trends. A big trend right now is the rising interest in smart tools that connect to the internet, making them easier and safer to use. With these tools, users can keep track of how they're doing and get alerts for maintenance, which helps them work better. The boom in online shopping has made it easier for people to find DIY tools, reaching a wider crowd. Plus, online tutorials and workshops give folks the confidence to tackle their projects. Many consumers also care about sustainability, so there’s a push for eco-friendly and energy-efficient tools. Manufacturers are responding by making products with recycled materials and energy-saving features. Younger generations, especially millennials and Gen Z, are really into DIY and often look for tools that are budget-friendly and allow for personalization. This trend is driving the demand for tools that are easy to use and affordable. Overall, the DIY tools market is changing, with new opportunities emerging from technology, online access, and shifts in what consumers want.

DO-IT-YOURSELF (DIY) TOOLS MARKET REPORT COVERAGE:

REPORT METRIC

DETAILS

Market Size Available

2024 - 2030

Base Year

2024

Forecast Period

2025 - 2030

CAGR

6.47%

Segments Covered

By Product Type, end user, application, distribution channel,  and Region

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regional Scope

North America, Europe, APAC, Latin America, Middle East & Africa

Key Companies Profiled

Stanley Black & Decker Inc., Robert Bosch GmbH, Makita Corporation, Techtronic Industries Co. Ltd. (brands include Milwaukee, Ryobi), Snap-on Incorporated, Hilti AG, Atlas Copco AB, Husqvarna Group, Hitachi Koki Co., Ltd. (now operating as Hikoki), IRWIN Tools

Do-It-Yourself (DIY) Tools Market Segmentation:

Do-It-Yourself (DIY) Tools Market Segmentation: By Product Type

  • Hand Tools
  • Power Tools
  • Decorating Tools

The power tools segment is the fastest-growing part of the DIY tools market right now. This rise is mainly due to the increased demand for cordless and battery-powered tools, which are more mobile and convenient. Better battery technology has made these tools last longer and work better, appealing to both DIY fans and professionals. Popular items include cordless drills, saws, and sanders, showing a trend toward powerful yet portable tools. Smart features like digital diagnostics also make them attractive to tech-savvy users looking for easy-to-use options.

 On the other hand, hand tools still hold the largest market share. Their popularity comes from being versatile, affordable, and essential for many tasks, from simple repairs to detailed work. Items like hammers, screwdrivers, and pliers are common in both professional and household toolkits. The reliability and simplicity of hand tools make them crucial for tasks that need precision. Plus, the rise in DIY projects and homeownership keeps the demand for these tools strong.

Do-It-Yourself (DIY) Tools Market Segmentation: By Application

  • DIY Stores
  • Specialty Stores
  • Furniture Stores
  • Online Platforms

Online platforms are the fastest-growing area in the DIY tools market. The ease of shopping online, along with a wide range of products and good pricing, has changed how people buy. In 2024, e-commerce sales in home improvement have jumped by over 30% in many areas, pushing the market's value past $20 billion. Shoppers like to use online sites for their DIY projects, as they can compare products and read reviews from home. This trend is boosted by better payment options and improved delivery services.

 Still, traditional DIY stores remain a big part of the market. These physical stores let customers check out products in person, get advice, and buy right away. The hands-on experience and personal service help keep these stores popular. In 2024, they made up around 40% of the global DIY tools market revenue. Trust in well-known DIY brands also helps them stay on top.

Do-It-Yourself (DIY) Tools Market Segmentation: By End-User

  • Individual Users
  • Professional Users
  • Industrial Users

The DIY tools market is seeing rapid growth among individual users, especially homeowners and hobbyists. This trend is mostly due to the rise of DIY culture, which is supported by online tutorials and social media platforms. Affordable and easy-to-use tools allow people to take on tasks like assembling furniture or making minor repairs. Online shopping has also made it easier to find a variety of tools, boosting this segment's growth. In response, manufacturers are creating handy, multifunctional tools for DIY fans, keeping this segment thriving.

 On the other hand, industrial users still make up the largest part of the market. This includes sectors like manufacturing and construction, where durable and high-quality tools are needed to handle tough conditions. These users look for tools that ensure precision, efficiency, and reliability. They often purchase advanced tools for maintenance and repair to keep operations running smoothly. The ongoing demand for industrial applications reinforces this segment's strong position in the DIY tools market.

Do-It-Yourself (DIY) Tools Market Segmentation: By Distribution Channel

  • Online Retail
  • Offline Retail

In the DIY tools market, physical stores are still the go-to for many shoppers. Places like hardware stores and big home improvement chains let customers handle tools before buying. They also provide quick access to products and expert advice, which is key for anyone needing to fix something fast. The personal touch and hands-on experience keep these stores popular.

 On the flip side, online retail is quickly growing. E-commerce sites offer great convenience, a wide selection, and good prices, drawing in tech-savvy shoppers who like comparing options. Improved payment systems and better shipping are boosting online sales. As companies invest in digital solutions, online retail is likely to keep shaping how tools are sold.

Do-It-Yourself (DIY) Tools Market Segmentation: By Region

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East and Africa

 

 

 

The Asia-Pacific region leads the market, making up about 42% of global earnings in 2024, thanks to fast industrial growth, more people moving to cities, and a growing middle class in countries like China and India. North America comes in next with a 34% share, due to a strong DIY culture and people having more money to spend. Europe is at around 15%, backed by established manufacturing and a focus on eco-friendly tools. Latin America the Middle East & Africa have smaller shares, at 5% and 4% respectively, but they're seeing growth because of more infrastructure projects and rising interest in DIY.

COVID-19 Impact Analysis on the Do-It-Yourself (DIY) Tools Market:

The COVID-19 pandemic had a big impact on the DIY tools market. With people stuck at home due to lockdowns and working remotely, many homeowners found themselves with extra time to tackle home improvement projects. This led to a boom in renovations, gardening, and other DIY activities, which drove up the demand for tools and materials. You could see this change, especially with online sales of DIY and gardening products shooting up by nearly 50% during the early pandemic months compared to the year before. Plus, people spent about 10% more on DIY supplies in 2020 than they spent in 2019. Many shifted their budgets from travel and dining out to home projects, which boosted sales of tools, paint, and gardening gear. But the market didn’t have it all easy. Some supply chain issues caused delays in making and delivering products, resulting in temporary shortages and higher prices for some tools. Despite these setbacks, the DIY tools market held strong. The pandemic sped up the move towards online shopping and sparked a renewed interest in home projects, which is likely to stick around even after things go back to normal.

Trends/Developments:

In April 2024, a startup from Toowoomba called AFCorp Industrial Supplies rolled out WallWeb, a $20 DIY wall repair kit that helps brace walls from the inside and gives a smooth surface for putty. It quickly became popular with both DIY fans and pros, and sales grew in Australia, Europe, and the U.S.

Key Players:

  1. Stanley Black & Decker Inc.
  2. Robert Bosch GmbH
  3. Makita Corporation
  4. Techtronic Industries Co. Ltd. (brands include Milwaukee, Ryobi)
  5. Snap-on Incorporated
  6. Hilti AG
  7. Atlas Copco AB
  8. Husqvarna Group
  9. Hitachi Koki Co., Ltd. (now operating as Hikoki)
  10. IRWIN Tools


Chapter 1. Do-It-Yourself (DIY) Tools Market– Scope & Methodology
   1.1. Market Segmentation
   1.2. Scope, Assumptions & Limitations
   1.3. Research Methodology
   1.4. Primary Sources`
   1.5. Secondary Sources
 Chapter 2. Do-It-Yourself (DIY) Tools Market– Executive Summary
   2.1. Market Size & Forecast – (2025 – 2030) ($M/$Bn)
   2.2. Key Trends & Insights
              2.2.1. Demand Side
             2.2.2. Supply Side     
   2.3. Attractive Investment Propositions
   2.4. COVID-19 Impact Analysis
 Chapter 3. Do-It-Yourself (DIY) Tools Market– Competition Scenario
   3.1. Market Share Analysis & Company Benchmarking
   3.2. Competitive Strategy & Development Scenario
   3.3. Competitive Pricing Analysis
   3.4. Supplier-Distributor Analysis
 Chapter 4.  Do-It-Yourself (DIY) Tools Market- Entry Scenario
4.1. Regulatory Scenario
4.2. Case Studies – Key Start-ups
4.3. Customer Analysis
4.4. PESTLE Analysis
4.5. Porters Five Force Model
               4.5.1. Bargaining Power of Suppliers
               4.5.2. Bargaining Powers of Customers
               4.5.3. Threat of New Entrants
               4.5.4. Rivalry among Existing Players
               4.5.5. Threat of Substitutes
 Chapter 5. Do-It-Yourself (DIY) Tools Market- Landscape
   5.1. Value Chain Analysis – Key Stakeholders Impact Analysis
   5.2. Market Drivers
   5.3. Market Restraints/Challenges
   5.4. Market Opportunities
 Chapter 6. Do-It-Yourself (DIY) Tools Market– By Product Type
6.1    Introduction/Key Findings   
6.2    Hand Tools 
6.3    Power Tools
6.4    Decorating Tools
6.5    Y-O-Y Growth trend Analysis By Product Type
6.6    Absolute $ Opportunity Analysis By Product Type, 2025-2030
 Chapter 7.  Do-It-Yourself (DIY) Tools Market– By End-User 
7.1    Introduction/Key Findings   
7.2    Individual Users
7.3    Professional Users 
7.4    Industrial Users
7.5     Y-O-Y Growth  trend Analysis By End-User 
7.6    Absolute $ Opportunity Analysis By End-User , 2025-2030
 Chapter 8. Do-It-Yourself (DIY) Tools Market– By Distribution Channel  
8.1    Introduction/Key Findings   
8.2    Online Retail 
8.3    Offline Retail
8.4    Y-O-Y Growth trend Analysis Distribution Channel   
8.5    Absolute $ Opportunity Analysis Distribution Channel   , 2025-2030
Chapter 9. Do-It-Yourself (DIY) Tools Market– By Application 
9.1    Introduction/Key Findings   
9.2    DIY Stores
9.3    Specialty Stores 
9.4    Furniture Stores 
9.5    Online Platforms
9.6    Y-O-Y Growth trend Analysis Application 
9.7    Absolute $ Opportunity Analysis Application , 2025-2030
 
Chapter 10. Do-It-Yourself (DIY) Tools Market, By Geography – Market Size, Forecast, Trends & Insights
10.1. North America
                                10.1.1. By Country
                                                10.1.1.1. U.S.A.
                                                10.1.1.2. Canada
                                                10.1.1.3. Mexico
                                10.1.2. By   Product Type
                                10.1.3. By  Distribution Channel  
                                10.1.4. By End-User 
                                10.1.5. Application 
                                10.1.6. Countries & Segments - Market Attractiveness Analysis
   10.2. Europe
                                10.2.1. By Country
                                                10.2.1.1. U.K.                         
                                                10.2.1.2. Germany
                                                10.2.1.3. France
                                                10.2.1.4. Italy
                                                10.2.1.5. Spain
                                                10.2.1.6. Rest of Europe
                                10.2.2. By   Product Type
                                10.2.3. By   Distribution Channel  
                                10.2.4. By End-User 
                                10.2.5. Application 
                                10.2.6. Countries & Segments - Market Attractiveness Analysis
10.3. Asia Pacific
                                10.3.1. By Country
                                                10.3.1.2. China
                                                10.3.1.2. Japan
                                                10.3.1.3. South Korea
                                                10.3.1.4. India      
                                                10.3.1.5. Australia & New Zealand
                                                10.3.1.6. Rest of Asia-Pacific
                                10.3.2. By  Product Type
                                10.3.3. By  Application 
                                10.3.4. By End-User 
                                10.3.5. Distribution Channel   
                                10.3.6. Countries & Segments - Market Attractiveness Analysis
10.4. South America
                                10.4.1. By Country
                                                10.4.1.1. Brazil
                                                10.4.1.2. Argentina
                                                10.4.1.3. Colombia
                                                10.4.1.4. Chile
                                                10.4.1.5. Rest of South America
                                10.4.2. By   Application 
                                10.4.3. By  End-User 
                                10.4.4. By Product Type
                                10.4.5. Distribution Channel   
                                10.4.6. Countries & Segments - Market Attractiveness Analysis
10.5. Middle East & Africa
                                10.5.1. By Country
                                                10.5.1.4. United Arab Emirates (UAE)
                                                10.5.1.2. Saudi Arabia
                                                10.5.1.3. Qatar
                                                10.5.1.4. Israel
                                                10.5.1.5. South Africa
                                                10.5.1.6. Nigeria
                                                10.5.1.7. Kenya
                                                10.5.1.10. Egypt
                                                10.5.1.10. Rest of MEA
                                10.5.2. By   Distribution Channel   
                                10.5.3. By  Application 
                                10.5.4. By End-User 
                                10.5.5. Product Type
                                10.5.6. Countries & Segments - Market Attractiveness Analysis
Chapter 11. DO-IT-YOURSELF (DIY) TOOLS MARKET– Company Profiles – (Overview, Portfolio, Financials, Strategies & Developments)
11.1    Stanley Black & Decker Inc.
11.2    Robert Bosch GmbH
11.3    Makita Corporation
11.4    Techtronic Industries Co. Ltd. (brands include Milwaukee, Ryobi)
11.5    Snap-on Incorporated
11.6    Hilti AG
11.7    Atlas Copco AB
11.8    Husqvarna Group
11.9    Hitachi Koki Co., Ltd. (now operating as Hikoki)
11.10    IRWIN Tools

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Frequently Asked Questions

The growth is mainly due to more people taking on home renovations, a growing interest in DIY projects, and online shopping becoming more popular.

Homeowners, especially millennials and Gen X, as well as small contractors, are the biggest buyers looking for affordable and customizable options

Online shopping has made it easier to find DIY tools, speeding up market growth by offering more convenience and a wider range of products

Smart tools that connect via Bluetooth and work with apps help with precision and usability, attracting tech-savvy DIY fans

During lockdowns, more people started home projects, leading to a spike in demand for power tools and home improvement kits as folks turned to DIY activities.

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