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Air Bag Pillow Packaging Market Research Report - Segmented By Functionality (Wrapping, Void Filling, Block & Bracing, and Corner Protection); By End-Use (Home Décor & Furnishings, Food & Beverage, Consumer Electronics, Personal Care & Cosmetics, and Healthcare & Pharmaceutical, and Others); and Region - Size, Share, Growth Analysis | Forecast (2024 – 2030)

Air Bag Pillow Packaging Market Size (2024 –2030)

The global airbag pillow packaging market was estimated to be worth USD 4.78 billion in 2023 and is projected to reach a value of USD 8.46 billion by 2030, growing at a CAGR of 8.5% during the outlook period of 2024–2030.

AIR BAG PILLOW PACKAGING MARKET

Comparable to a plastic or cloth balloon, an airbag pillow is used to cushion various items during shipping or relocation. Tools, electronics, medications, and auto parts are among the things that these pillows are used to package. Their rapid air-filling capacity, their easy bending and movement, and their effective safety features make them incredibly useful. The majority of these pillows are constructed from a material known as polypropylene, which allows air to circulate inside and enhances their ability to cushion objects. The market for airbag pillows is expanding as more people seek dependable means of protecting their belongings during handling and transportation.

Key Market Insights:

Airbag pillows, akin to plastic or cloth balloons, cushion various items during shipping or relocation, with polypropylene being a common material. Market drivers include increased secondary packaging demand and the development of diverse designs and colors for airbag pillows. Void filling is the largest growing functionality, while the consumer electronics sector dominates end-use due to the rising demand for electronics. Asia-Pacific leads the market, with North America anticipated to grow fastest. COVID-19 impacts both positively (increase in online shopping) and negatively (supply chain disruptions). Key players include Sealed Air, Pregis LLC, and DynaCorp, with recent developments focusing on innovation for improved protection and sustainability.

Air Bag Pillow Packaging Market Drivers:

The market for airbag pillow packaging is expanding due to an increase in secondary packaging demand.

Sturdy packaging is more important to keep goods safe as industries expand and more goods are shipped. Worldwide demand for corrugated cardboard boxes, particularly in the food, drink, and consumer goods industries, is high. These boxes are frequently utilized as secondary packaging. For businesses, packaging plays a critical role in both keeping goods safe and satisfying customers. Cardboard boxes and other secondary packaging aid in safeguarding the product within as well as the primary package. Because products are prone to damage during shipping, companies employ additional protective packaging to ensure their safety. One kind of protective packaging that is frequently used inside cardboard boxes is airbag pillows. These pillows, which help cushion goods during shipping, are created by trapping air between layers of plastic film. Using airbag pillow packaging within corrugated boxes is a simple and efficient way to ensure product safety.

The development of airbag pillow packaging with a variety of designs and colors is fueling the market's expansion.

Some large airbag cushion packaging companies are releasing their products in a variety of colors and designs to draw in more customers. To please customers and promote charitable causes, they are utilizing new colors. To make the process of unwrapping merchandise more enjoyable for consumers, some manufacturers are also creating airbag cushion packaging in unique forms and designs. For instance, STOROPACK HANS REICHENECKER creates the diamond-shaped AIRplus Wrap. Pregis produces hybrid airbag pillows that use less material and have a square pattern to better protect objects. The availability of these products is probably going to increase customer satisfaction and spur market expansion.

Air Bag Pillow Packaging Market Challenges and Restraints:

Compared to more conventional packaging materials like paper bag pillows and foam packing, the cost of making airbag pillows is higher. Plastic is the primary material used, particularly polyethylene and polypropylene. These plastics are now much more expensive. For instance, a pound of polypropylene currently costs $0.29. The increased cost of materials means that businesses that produce airbag pillows must incur higher production costs, which reduces their earnings. They have to raise their prices to compensate for this, which might deter customers from purchasing them. Companies are experimenting with less expensive air-packing substitutes to remain competitive.

Air Bag Pillow Packaging Market Opportunities:

Air pillow packaging benefits businesses in several ways. First of all, it saves storage space because the cushions are delivered flat and only inflated when needed. Second, it's environmentally friendly because it uses a lot of recyclable materials, which cut down on waste. To improve the customer experience, businesses can also use air pillows for branding by imprinting slogans or logos on them. Additionally, air pillow packaging helps international supply chains and guarantees that goods arrive at customers undamaged. Finally, process efficiency is increased through automation in production and integration, which lowers labor costs and boosts output.

AIR BAG PILLOW PACKAGING MARKET REPORT COVERAGE:

REPORT METRIC

DETAILS

Market Size Available

2023 - 2030

Base Year

2023

Forecast Period

2024 - 2030

CAGR

8.5%

Segments Covered

By Functionality, End-Use, and Region

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regional Scope

North America, Europe, APAC, Latin America, Middle East & Africa

Key Companies Profiled

DynaCorp, Pregis LLC, Sealed Air, Smurfit Kappa, Atlantic Packaging, 3G Packaging, Airfil Protective Packaging Ltd., Storopack Hans Reichenecker Gmbh, Automated Packaging Systems, iVEX Packaging

Global Air Bag Pillow Packaging Market Segmentation: By Functionality

  • Wrapping

  • Void Filling

  • Block & Bracing

  • Corner Protection

Void filling has the largest market share size due to major functionality in this market. Packing gaps in packages with airbag cushion packing keep goods from moving or breaking while being transported. It's especially helpful for lightweight packages because it doesn't add weight or raise shipping costs. Void filling addresses the problem of empty areas within packing. These airbags are skilled in effectively filling gaps in packages, guaranteeing that items stay stable throughout handling and transportation. Vacuum-filled airbags reduce damage and improve package integrity by taking up extra space and keeping objects from moving or colliding inside their packaging. Block & bracing is the category with the fastest growth. Block and bracing air bag pillows provide strong support and reinforcement and are essential for holding large or asymmetrically shaped products securely in their container. Applications like automotive, where parts and components need strong protection against shifting or impact-related damage during transit, greatly depend on this application sector in the worldwide airbag pillow packing market. Block and bracing airbags help preserve the structural integrity of packages by immobilizing things efficiently and reducing the possibility of expensive product losses.

Global Air Bag Pillow Packaging Market Segmentation: By End-Use

  • Home Décor & Furnishings

  • Food & Beverage

  • Consumer Electronics

  • Personal Care & Cosmetics

  • Healthcare & Pharmaceutical

  • Others

The market for airbag pillow packaging is dominated by the consumer electronics industry because of the rising demand for devices such as laptops, tablets, and smartphones. Ensuring that these products reach customers safely depends on proper packaging. By protecting against impact and damage during transportation, airbag cushion packing lowers the possibility of product damage and returns. It is also reasonably priced for businesses because it is lightweight and convenient to transport in large quantities. This packaging is done to ensure that these items reach consumers in perfect condition. The demand for flexible and durable packaging is fueled by the consumer electronics industry's fast innovation, frequent product introductions, and changing consumer tastes. Because of this, the consumer electronics industry frequently uses airbag pillow packaging in huge quantities. This industry is still growing as a consequence of technical improvements and rising consumer use of electronic products. The fastest-growing categories are the personal care and cosmetics sectors. Several causes, including increased disposable incomes, growing consumer knowledge of personal hygiene, and the impact of social media on beauty trends, are driving this rise. Its quick expansion is also attributed to the personal care and cosmetics industries's need for attractive and practical packaging. As a result, to satisfy changing consumer demands, packaging solutions specifically designed for this sector, such as airbag pillow packing, are probably going to see a large increase.

Global Air Bag Pillow Packaging Market Segmentation: By Region

  • North America

  • Europe

  • Asia-Pacific

  • South America

  • Middle East and Africa

The market for airbag pillow packaging is segmented into several areas, such as North America, Europe, Asia Pacific, Africa, and the Middle East. Asia-Pacific is the largest market. Urbanization has led to rapid economic progress, creating better living situations for the people. This has led to a rise in income, more people living in cities, elevated online shopping, and a growing demand for electronics. Besides, many prominent companies are present in this region. They have a global presence, which contributes to increased revenue. Prominent ones include Sealed Air Corporation, Smurfit Kappa Group, DS Smith Plc, and Storopack Hans Reichenecker GmbH. Countries like China, India, Japan, and South Korea are at the forefront. The market is anticipated to grow the fastest in North America. The United States and Canada are the two leading countries. The major reason for this is the well-established virtual presence that is helping with an increase in online sales. Besides, the number of companies and manufacturing units has witnessed an upsurge. Furthermore, consumer preference for eco-friendly packaging is on the rise due to awareness.

COVID-19 Impact on the Global Air Bag Pillow Packaging Market:

The market for airbag pillow packaging has seen both favorable and unfavorable effects from the COVID-19 pandemic. On the one hand, the rise in online shopping and home delivery has led to a need for protective packaging such as airbag pillows. On the other hand, supply chain disruptions and a decline in manufacturing have made it difficult to obtain enough materials and produce enough airbag pillows. The market for airbag pillow packaging may also find it more difficult to expand as a result of the emphasis on environmental friendliness, since some consumers and businesses may favor packaging that is less harmful to the environment. As a result, COVID-19 is predicted to present both opportunities and challenges for the airbag pillow packaging market.

Latest Trends/Developments:

The market for air cushion packaging is expected to expand in tandem with the rise in online commerce and international trade. Businesses might focus on creating air cushion packaging from more environmentally friendly materials to address environmental issues. Technological developments in automation and customization may also expand the market by improving the flexibility and efficiency of packaging operations. The demand for eco-friendly and effective packaging is growing, and the air cushion packaging industry will probably have to adjust to meet these demands while continuing to be a dependable option for product protection.

Key Players:

  1. DynaCorp

  2. Pregis LLC

  3. Sealed Air

  4. Smurfit Kappa

  5. Atlantic Packaging

  6. 3G Packaging

  7. Airfil Protective Packaging Ltd.

  8. Storopack Hans Reichenecker Gmbh

  9. Automated Packaging Systems

  10. iVEX Packaging

Market News:

  • In March 2022, leading packaging solutions provider Sealed Air Corporation introduced its newest line of airbag pillows, called Opti Next Generation. This new line aims to protect goods well during shipping while using fewer materials and producing less waste.

  • In February 2022, Pregis LLC, a pioneer in protective packaging solutions, expanded its airbag pillow production capacity by establishing a new facility in Europe. The company hopes to improve customer service and boost manufacturing capacity with this new facility in the area.

Chapter 1. AIR BAG PILLOW PACKAGING MARKET – Scope & Methodology
1.1    Market Segmentation
1.2    Scope, Assumptions & Limitations
1.3    Research Methodology
1.4    Primary Sources
1.5    Secondary Sources 
Chapter 2. AIR BAG PILLOW PACKAGING MARKET – Executive Summary
2.1    Market Size & Forecast – (2024 – 2030) ($M/$Bn)
2.2    Key Trends & Insights
                  2.2.1    Demand Side
                  2.2.2    Supply Side
2.3    Attractive Investment Propositions
2.4    COVID-19 Impact Analysis 
Chapter 3. AIR BAG PILLOW PACKAGING MARKET – Competition Scenario
3.1    Market Share Analysis & Company Benchmarking
3.2    Competitive Strategy & Development Scenario
3.3    Competitive Pricing Analysis
3.4    Supplier-Distributor Analysis 
Chapter 4. AIR BAG PILLOW PACKAGING MARKET - Entry Scenario
4.1    Regulatory Scenario
4.2    Case Studies – Key Start-ups
4.3    Customer Analysis
4.4    PESTLE Analysis
4.5    Porters Five Force Model
                  4.5.1    Bargaining Power of Suppliers
                  4.5.2    Bargaining Powers of Customers
                  4.5.3    Threat of New Entrants
                  4.5.4    Rivalry among Existing Players
                  4.5.5    Threat of Substitutes 
Chapter 5. AIR BAG PILLOW PACKAGING MARKET – Landscape
5.1    Value Chain Analysis – Key Stakeholders Impact Analysis
5.2    Market Drivers
5.3    Market Restraints/Challenges
5.4    Market Opportunities 
Chapter 6. AIR BAG PILLOW PACKAGING MARKET – By Functionality
6.1    Introduction/Key Findings   
6.2    Wrapping
6.3    Void Filling
6.4    Block & Bracing
6.5    Corner Protection
6.6    Y-O-Y Growth trend Analysis By Functionality
6.7    Absolute $ Opportunity Analysis By Functionality, 2024-2030 
Chapter 7. AIR BAG PILLOW PACKAGING MARKET – By End-Use
7.1    Introduction/Key Findings   
7.2    Home Décor & Furnishings
7.3    Food & Beverage
7.4    Consumer Electronics
7.5    Personal Care & Cosmetics
7.6    Healthcare & Pharmaceutical
7.7    Others
7.8    Y-O-Y Growth  trend Analysis By End-Use
7.9    Absolute $ Opportunity Analysis By End-Use, 2024-2030  
Chapter 8. AIR BAG PILLOW PACKAGING MARKET , By Geography – Market Size, Forecast, Trends & Insights
8.1    North America
                  8.1.1    By Country
                                    8.1.1.1    U.S.A.
                                    8.1.1.2    Canada
                                    8.1.1.3    Mexico
                  8.1.2    By Functionality
                  8.1.3    By End-Use
                  8.1.4    Countries & Segments - Market Attractiveness Analysis
8.2    Europe
                  8.2.1    By Country
                                    8.2.1.1    U.K
                                    8.2.1.2    Germany
                                    8.2.1.3    France
                                    8.2.1.4    Italy
                                    8.2.1.5    Spain
                                    8.2.1.6    Rest of Europe
                  8.2.2    By Functionality
                  8.2.3    By End-Use
                  8.2.4    Countries & Segments - Market Attractiveness Analysis
8.3    Asia Pacific
                  8.3.1    By Country
                                    8.3.1.1    China
                                    8.3.1.2    Japan
                                    8.3.1.3    South Korea
                                    8.3.1.4    India      
                                    8.3.1.5    Australia & New Zealand
                                    8.3.1.6    Rest of Asia-Pacific
                  8.3.2    By Functionality
                  8.3.3    By End-Use
                  8.3.4    Countries & Segments - Market Attractiveness Analysis
8.4    South America
                  8.4.1    By Country
                                    8.4.1.1    Brazil
                                    8.4.1.2    Argentina
                                    8.4.1.3    Colombia
                                    8.4.1.4    Chile
                                    8.4.1.5    Rest of South America
                  8.4.2    By Functionality
                  8.4.3    By End-Use
                  8.4.4    Countries & Segments - Market Attractiveness Analysis
8.5    Middle East & Africa
                  8.5.1    By Country
                                    8.5.1.1    United Arab Emirates (UAE)
                                    8.5.1.2    Saudi Arabia
                                    8.5.1.3    Qatar
                                    8.5.1.4    Israel
                                    8.5.1.5    South Africa
                                    8.5.1.6    Nigeria
                                    8.5.1.7    Kenya
                                    8.5.1.8    Egypt
                                    8.5.1.9    Rest of MEA
                  8.5.2    By Functionality
                  8.5.3    By End-Use
                  8.5.4    Countries & Segments - Market Attractiveness Analysis 
Chapter 9. AIR BAG PILLOW PACKAGING MARKET – Company Profiles – (Overview, Product Portfolio, Financials, Strategies & Developments)
9.1    DynaCorp
9.2    Pregis LLC
9.3    Sealed Air
9.4    Smurfit Kappa
9.5    Atlantic Packaging
9.6    3G Packaging
9.7    Airfil Protective Packaging Ltd.
9.8    Storopack Hans Reichenecker Gmbh
9.9    Automated Packaging Systems
9.10    iVEX Packaging

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Frequently Asked Questions

The global airbag pillow packaging market was estimated to be worth USD 4.78 billion in 2023 and is projected to reach a value of USD 8.46 billion by 2030, growing at a CAGR of 8.5% during the outlook period of 2024–2030.

 Based on end-users, the global airbag pillow packaging market is segmented into home décor & furnishings, food & beverage, consumer electronics, personal care & cosmetics, healthcare & pharmaceuticals, and others.

An increase in secondary packaging material and the development of airbag pillow packaging with a variety of designs and colors are the driving factors in the global airbag pillow packaging market.

The cost of production of airbag pillow packaging is higher than compared to other packaging materials like paper bags, pillows, and foam packing.

Asia-Pacific is the fastest-growing market in the global airbag pillow packaging market.

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