Europe Sports Food Market Research Report – Segmentation by Product (Protein Powders, Ready-to-Drink (RTD) Sports Drinks, Energy Bars & Gels, Meal Replacements), Distribution Channel (E-commerce, Supermarkets/Hypermarkets, Specialty Sports & Nutrition Stores, Gyms/Health Clubs), End User (Professional Athletes, Recreational Athletes, Gym-goers & Fitness Enthusiasts, Older Adults) – Forecast (2025–2030)

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The market was valued at about USD 7.6 billion in 2024 and is projected to reach approximately USD 11.6 billion by 2030, growing at a CAGR of 7.1%.

Drivers include mainstreaming of active lifestyles, preventive nutrition trends, and the growth of digital commerce and subscription models.

Key product segments are protein powders, RTD sports drinks, energy bars/gels, and meal replacements.

E-commerce is the leading channel due to D2C brands, subscription services, and marketplace presence.

Major players include Myprotein, Glanbia (Optimum Nutrition), PepsiCo (Gatorade), Nestlé Health Science, and Herbalife.

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